Company Description The Local Jewel is a modern fine jewelry brand specializing in custom engagement rings and lab-grown diamond jewelry. The brand combines exceptional craftsmanship, ethical sourcing, and contemporary design to create timeless pieces. The team collaborates closely with clients from diamond selection through CAD design previews to final production, ensuring each piece reflects personal style and meaningful moments.

The Local

Jewel offers IGI-certified lab diamonds, premium gold settings, and effective production timelines, helping clients access high-quality jewelry without traditional retail markups. The company is dedicated to delivering elegant, personal jewelry designed to last for life’s most important occasions.

Role Description The Social Media Marketing Specialist will manage and grow The Local Jewel’s presence across key social platforms, with a focus on showcasing custom designs, lab-grown diamonds, and client stories. This full-time, remote role includes planning and executing social media campaigns, creating and scheduling content, and engaging with followers to build an active and trusted community. Day-to-day responsibilities involve developing content calendars, producing visually compelling posts and captions, monitoring performance metrics, and optimizing strategies based on analytics.





The specialist will collaborate with the design and sales teams to highlight new collections, promotions, and educational content about fine jewelry and ethical sourcing. This role also supports broader digital marketing initiatives, including paid social campaigns, collaborations with creators, and brand storytelling.

Qualifications

- Candidates should possess strong skills in Social Media Marketing and Social Media Content Creation, including experience managing brand accounts and developing platform-specific content.
- Candidates should possess skills in Digital Marketing and Marketing, with the ability to plan campaigns, understand customer journeys, and align social efforts with business goals.
- Candidates should possess clear and professional Communication skills, including writing engaging copy, and collaborating effectively with internal teams.
- Experience using social media analytics tools, scheduling platforms, and basic photo/video editing software is highly beneficial.
- Knowledge of the jewelry, fashion, or luxury goods industry, and an interest in ethical sourcing and design, are preferred but not required.
- Ability to work independently in a remote setting, manage multiple projects, and adapt quickly to evolving brand needs and trends.
- Relevant education or equivalent experience in Marketing, Communications, Digital Media, or a related field is advantageous.

📌 Social Media Marketing Specialist (Dehradun)
🏢 The Local Jewel
📍 Dehradun