1. Reporting to the unit Facility Director & doted reporting to the corporate PR & Branding Head.
2. Conceptualizing and implementing BTL activities to communicate brand presence & increase footfalls / generate leads to the unit.
3. Activations in residential welfare association.
4. Activations in schools & colleges.
5. Activation in commercial spaces.
6. Close co-ordination with corporate creative teams on requirements of unit level collaterals.Close coordination with in-house doctors & PR agencies for articles / journals / blogs.
7. Brand promotional activity.In-house patient engagement activities like- Baby Shower etc.
8. Work with doctor referral marketing team, by taking part in the arranged events and by supporting with required marketing collaterals as and when required