We are looking for a motivated and detail-oriented Performance Marketing Intern to join our team. This role is ideal for someone passionate about digital marketing and eager to gain hands-on experience in executing, monitoring, and optimizing performance marketing campaigns across various platforms.
What you’ll Champion:
- Campaign Execution & Management:
- Assist in creating, launching, and uploading paid campaigns on platforms such as Google Ads, Facebook, Instagram.
- Basic knowledge of ad platforms.
- Monitor campaign performance and suggest improvements.
- Analytics & Reporting:
- Track key metrics such as CTR, CPC, CPA, and ROI for campaigns.
- Prepare performance reports and insights using tools like Meta Ads Manager, and Excel.
- Optimization
- Perform A/B testing on ad creatives, targeting, and placements.
- Optimize campaigns to maximize conversions and minimize costs.
What is needed for this role
- Basic understanding of digital marketing concepts
- Proficiency in Microsoft Excel, Google Sheets and Google Slides.
- Solid analytical skills and attention to detail.
- Ability to work in a fast-paced environment and meet deadlines.
- Excellent communication and teamwork skills.
Preferred Skills
- Prior experience/ coursework in digital marketing
- Knowledge of keyword research tools like Google Keyword Planner or SEMrush.
- Familiarity with social media advertising tools like Meta Ads Manager or LinkedIn Campaign Manager.
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