Company: Spacewire Tech

Location: Bangalore – Work From Office

Experience: 1–3 Years

About the RoleWe are looking for a Performance Marketing Executive to manage and grow our multiple mobile apps through Meta Ads and Google Ads. The ideal candidate should be technically strong, data-driven, and capable of independently optimizing and scaling campaigns.

Key Responsibilities

- Plan, launch, manage, and optimize Meta & Google Ads campaigns for app installs, purchases, and subscriptions.
- Monitor and improve CPI, CPA, CAC, CTR, CPM, CVR, ROAS, LTV, and retention.
- Analyze campaign, audience, creative, placement, keyword, and funnel-level performance.
- Identify performance issues and take data-driven optimization decisions.
- Develop and execute scaling strategies while maintaining target CPA/ROAS.
- Conduct continuous A/B testing of creatives, audiences, messaging, and campaign structures.
- Work with Creative & Content teams to develop high-performing ad creatives and new growth angles.
- Manage tracking, attribution, events, UTM parameters, and deep links.




- Analyze app funnel performance from Install → Registration → Purchase/Subscription → Revenue.
- Prepare performance reports and provide actionable growth insights.

- Technical Skills

- Strong hands-on experience with Meta Ads Manager & Google Ads.
- Valuable understanding of App Campaigns, app acquisition, purchase/subscription optimization, and scaling.
- Experience with Firebase / AppsFlyer / GA4 / Adjust or similar platforms.
- Strong Excel / Google Sheets and data-analysis skills.
- Understanding of attribution, conversion tracking, deep links, and app events.
- Strong knowledge of performance marketing metrics and funnel analysis.

What We Look For

- Analytical & data-driven mindset
- Strong problem-solving skills
- Ability to scale campaigns and drive growth
- Strong understanding of creative performance
- Ability to manage multiple apps and campaigns
- Proactive, experiment-driven approach
- Focus on business outcomes, revenue, and profitability, not just installs

📌 Performance Marketing Executive (Bengaluru)
🏢 Bhaktilok
📍 Bengaluru