Job Overview: The Digital Marketing Specialist will be responsible for developing, implementing, tracking, and optimizing our digital marketing campaigns across all digital channels. This role requires a creative and analytical mindset, a deep understanding of current marketing tools and strategies, and the ability to lead integrated digital marketing campaigns from concept to execution.

Key Responsibilities:

- Develop and execute digital marketing strategies, including SEO/SEM, email, social media, and display advertising campaigns.

- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

- Identify trends and insights and optimize spend and performance based on the insights.

- Brainstorm recent and creative growth strategies through digital marketing.

- Plan, execute, and measure experiments and conversion tests.





- Collaborate with internal teams to create landing pages and optimize user experience.

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

- Instrument conversion points and optimize user funnels.

- Collaborate with agencies and other vendor partners.

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Qualifications:

- Bachelor’s degree in marketing, communications, or a related field.

- Proven working experience in digital marketing.

- Demonstrable experience

Job Types: Full-time, Permanent, Fresher

Benefits

- Health insurance

- Paid time off

- Provident Fund

- Work from home

Work Location: In person

📌 Digital Marketing Specialist (Hyderabad)
🏢 VVV INFOTECH
📍 Hyderabad