We are seeking a agile and experienced Partnerships and Alliances Manager to join our team and drive our strategic partnerships and alliances in the lending industry to drive Visibility, Growth & Business. The ideal candidate should have 12 to 15 years of relevant experience, with a strong track record of building and managing partnerships across various domains, including marketing, business, and influencers.
Develop and Execute Partnership Strategies:
- Define and execute a comprehensive partnership strategy to drive business growth and enhance our market presence in the lending industry.
- Identify and evaluate potential partners, including fintech companies, industry influencers, marketing agencies, and other relevant entities.
Partner Onboarding and Management:
- Establish and nurture relationships with existing and potential partners.
- Collaborate with partners to create mutually beneficial agreements, ensuring alignment with company goals.
- Monitor and manage the performance of partnerships, tracking key metrics and KPIs.
Cross-functional Collaboration:
- Work closely with internal teams, such as marketing, sales, and product development,
to ensure alignment with partnership objectives.
- Collaborate with cross-functional teams to drive marketing campaigns, co-branded initiatives, and product integrations.
Influencer Marketing:
- Identify and engage relevant influencers in the lending industry.
- Develop influencer marketing strategies to enhance brand visibility and trust among the target audience.
Negotiation and Contract Management:
- Lead negotiations and create partnership agreements, ensuring legal and compliance requirements are met.
- Oversee the contractual aspects of partnerships, including terms, performance metrics, and renewals.
Market Research and Trend Analysis:
- Stay updated on industry trends, competitive landscape, and emerging opportunities.
- Conduct market research to identify potential partners and alliance opportunities.
Relationship Management:
- Should manage relationship with existing partnerships and also potential partnerships for smooth functioning and driving more business.