Role Overview

We are hiring a Campaign Operations Manager to own the end-to-end execution, optimization, and analytics of our customer communication strategy. In this role, you will be the driver of sustainable month-on-month business growth across our lines of business, ensuring every dollar spent delivers a strong return. You will balance aggressive growth targets with a deep respect for the customer, designing journeys that prioritize long-term reachability and healthy engagement while ensuring every communication reflects our brand identity and tone.

You will also play a key role in leading and mentoring a team of campaign executives, fostering a motivated, high-performance environment where quality execution is the standard.

Key Responsibilities

- Business Growth & ROI Ownership

•Drive consistent growth across business lines through targeted campaigns

•Own campaign P&L; optimize spend based on ROI, incrementality, and payback

•Align campaign plans with business and revenue goals

- Campaign Strategy & Execution

•Own campaign calendar and lifecycle journeys (onboarding, activation, retention, win-back, cross-sell)

•Ensure seamless execution with internal and external teams

•Maintain brand consistency across all communications

- Customer Experience & Engagement

•Define communication frequency and journey logic to avoid fatigue

•Monitor engagement health (unsubscribes, spam, sentiment)





•Improve personalization via segmentation and preference management

- Analytics & Optimization

•Track campaign impact on LTV, ARPU, CAC, and ROI

•Build dashboards, run cohort analysis, and conduct A/B tests

•Scale high-performing strategies based on data insights

- Team Leadership

•Manage and mentor a team of campaign executives

•Ensure quality, timely execution, and adherence to brand standards

•Drive continuous learning, feedback, and resource planning

- Tools, Vendors & Collaboration

•Manage ESPs, vendors, and campaign tools

•Ensure accurate tracking, attribution, and scalable infrastructure

•Partner with product, business, and finance teams

•Present insights and campaign performance to stakeholders

Requirements

•Bachelor's degree in engineering

•2-3 years of experience in data science or machine learning (consumer tech experience is a plus).

•Solid programming skills in Python, SQL.

•Experience with ML libraries (scikit-learn, XGBoost, LightGBM, TensorFlow, PyTorch, etc.)

•Deep understanding of clustering techniques, classification, regression and hypothesis testing.

•Experience working with large-scale data in cloud platforms (AWS, GCP, Azure).

•Strong communication skills with ability to simplify complex concepts for business stakeholders.

📌 Campaign Operations Manager (Bengaluru)
🏢 Snapmint Credit Advisory
📍 Bengaluru