The incumbent will be responsible for driving growth in the EMS business by developing new OEM and Tier-1 relationships, expanding the customer base into electronics domains, and achieving revenue targets through project conversions, and customer satisfaction.

Key deliverables:

- EMS sales revenue target (e.g., ₹150–200 Cr p.a. incremental pipeline in 3 years).
- No. of new customers added (OEMs / Tier-1s / Design partners).
- Conversion rate of RFQ → PO.
- Customer satisfaction index (NPS)
- New technology introductions (controllers, sensor PCBs, EV-related electronics).

Business Development & Sales :

- Identify and onboard current EMS customers (domestic and export).
- Develop relationships with OEMs, Tier-1s, and startups in EV / IoT / ADAS / Industrial electronics.
- Convert leads into RFQs, manage quote-to-order cycle.

Market Intelligence & Strategy :

- Track competitor offerings, EMS pricing benchmarks, and technology trends (PCBA, EV controllers, sensors, IoT).




- Identify white-space opportunities aligned with INEL’s SMT and assembly capabilities.

Customer Engagement :

- Prepare proposals, capability presentations, and technical interface documents.
- Work with R&D; and manufacturing teams to align customer requirements with INEL capacity.

Account Management :

- Develop key account plans and achieve revenue targets.
- Ensure on-time order fulfilment, quality assurance, and customer satisfaction.

Cross-functional Coordination :

- Coordinate with Production, Purchase, Quality, Finance, and R&D; for quotation, cost estimation, and NPI programs.

Brand & Partnerships

- Represent INEL at expos (Auto Expo Components, EV Tech Expo, ELCINA, Electronica India).

Develop partnerships with component suppliers and design houses.

📌 Business Development Manager - EMS (Tamil Nadu)
🏢 India Nippon Electricals
📍 Tamil Nadu