We are looking for a Business Analyst – AI & Market Research to join our AI Center of Excellence and support AI-led product initiatives, client engagements, market intelligence, and business transformation programs.

The ideal candidate will combine strong business analysis skills with an understanding of AI/GenAI technologies and market research. You will work closely with Product Managers, AI Engineers, Solution Architects, and business stakeholders to identify opportunities, analyze business problems, research market trends, and translate findings into actionable product and AI use cases.

This role is ideal for someone who enjoys working at the intersection of Business, Product, Technology, AI, and Market Intelligence.

Key Responsibilities

- Business Analysis & Product Discovery

- Work with stakeholders to understand business problems, objectives, and operational challenges.
- Conduct stakeholder interviews, workshops, and discovery sessions.
- Translate business requirements into clear business requirements, user stories, acceptance criteria, process flows, and use cases.
- Identify opportunities where AI, automation, or GenAI can create measurable business value.
- Support product discovery, MVP definition, prioritization, and roadmap development.
- Analyze current-state and future-state processes and identify improvement opportunities.
- Partner with Product Managers and Engineering teams throughout the product lifecycle.

2. AI & GenAI Analysis
- Develop a working understanding of Generative AI, LLMs, RAG, AI Agents, Prompt Engineering, AI Automation, and AI-assisted workflows.
- Research emerging AI technologies and assess their applicability to business problems.
- Identify and document potential AI use cases across different business functions.
- Support AI use-case assessment based on business value, feasibility, data readiness, complexity, risk, and expected ROI.
- Work with technical teams to translate business requirements into AI solution requirements.
- Understand AI concepts sufficiently to communicate effectively with both business and technical stakeholders.
- Support development of AI PoCs, demos, accelerators, and client-facing solution narratives.

3. Market & Competitive Research
- Conduct market research on AI, technology, SaaS, and industry-specific trends.
- Analyze competitors, products, capabilities, pricing models, positioning, and go-to-market strategies.
- Track emerging AI products, platforms, startups, technologies, and industry developments.
- Prepare competitive intelligence and market landscape reports.
- Identify market gaps, emerging opportunities,



and potential areas for new product development.
- Benchmark products and capabilities against competitors and industry standards.
- Convert research findings into actionable recommendations for Product, Strategy, and AI teams.

4. Data Analysis & Insights
- Analyze qualitative and quantitative information to identify patterns and business insights.
- Work with spreadsheets, dashboards, and business intelligence tools to support analysis.
- Define and track relevant product/business metrics and KPIs.
- Perform basic data analysis to support product and business decisions.
- Present findings in a clear and executive-friendly manner.

5. AI CoE & Client Support
- Support the AI CoE in creating AI opportunity assessments, industry research, use-case catalogs, solution briefs, and client presentations.
- Support client discovery sessions and prepare research-backed recommendations.
- Create reusable frameworks, templates, market intelligence reports, and AI use-case repositories.
- Assist in evaluating AI vendors, platforms, tools, and emerging technologies.
- Collaborate with AI engineers and architects to document solution approaches and business value.
- Support internal AI adoption initiatives, workshops, demos, and knowledge-sharing programs.

Required Skills

Business Analysis

- 2–5 years of experience as a Business Analyst, Product Analyst, Product Consultant, Strategy Analyst, or similar role.
- Strong requirements gathering and documentation skills.
- Experience creating:
- BRDs / FRDs
- User Stories
- Acceptance Criteria
- Process Flows
- Use Cases
- Business Process Maps
- Product Requirements

- Strong analytical and problem-solving abilities.
- Experience working in Agile/Scrum environments.

AI / GenAI

Good understanding of

- Generative AI
- LLMs
- Prompt Engineering
- RAG
- AI Agents / Agentic AI
- AI Automation
- AI evaluation concepts
- Vector databases and embeddings — basic understanding
- AI use-case identification and assessment

Hands-on coding is not mandatory, but the candidate should be comfortable understanding AI concepts and discussing them with technical teams.

Market Research

- Strong market and competitive research capabilities.




- Ability to research technology and industry trends using multiple sources.
- Ability to compare products, platforms, vendors, and competitors.
- Strong ability to synthesize large amounts of information into concise insights.
- Ability to identify market opportunities and emerging trends.

Tools

Exposure to some of the following:

- Jira / Confluence
- Excel / Google Sheets
- PowerPoint
- Power BI / Tableau
- Miro / FigJam
- ChatGPT or other GenAI tools
- Market research and competitive intelligence platforms

Preferred Qualifications
- MBA / PGDM in Business, Finance, Marketing, Strategy, Technology, or related discipline.
- Bachelor's degree in Engineering, Computer Science, Business, Economics, or a related field.
- Experience working in AI, SaaS, technology consulting, product companies, or digital transformation.
- Experience supporting AI/GenAI PoCs or product initiatives.
- Familiarity with technology research platforms such as Gartner, Forrester, IDC, CB Insights, or similar platforms.
- Exposure to creating executive presentations and client-facing deliverables.

What We Are Looking For

We are looking for someone who:

- Can think from a business perspective but understand technology.
- Is curious about emerging AI technologies.
- Can independently research a market, competitor, technology, or industry.
- Can turn unstructured information into transparent insights and recommendations.
- Is comfortable interacting with Product Managers, Engineers, Architects, and business stakeholders.
- Can communicate complex AI concepts in simple business language.
- Has strong presentation, storytelling, and documentation skills.
- Is proactive, analytical, and comfortable working in a fast-changing AI environment.

Example Deliverables In this role, you may be responsible for creating:
- AI Use Case Assessment
- Market Landscape Analysis
- Competitive Intelligence Report
- AI Product Benchmark
- Business Requirements Document
- Product Requirement Document
- User Stories & Acceptance Criteria
- AI Opportunity Assessment
- Client Discovery Report
- Business Case / ROI Analysis
- AI PoC Requirements
- Industry Trend Report
- AI Product / Vendor Comparison
- Executive Presentations

Why Join the AI CoE?

You will get an opportunity to work at the intersection of AI, Product, Business Strategy, and Technology, working on real-world AI initiatives, client solutions, emerging technologies, and next-generation products.

This role provides an opportunity to grow beyond traditional Business Analysis into AI Product Management, AI Strategy, Product Consulting, and AI Solutioning.

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