Function SummaryThe agency channel refers to a distribution method where insurance products are sold through agents. These agents act as intermediaries between the insurance company and customers

Job Summary:

Responsible for

§ Agent Recruitment

§ Agent Development

§ Meet Business targets

§ Customer Centricity

Key Responsibilities/ Key Deliverables:

Agent Recruitment

Develop various sources of agent hiring & build a team of agent & agent pipe line.

Conduct activity to enhance existing agent footfall to generate fresh referral for current agent hiring

Implementation of Maxlife process and adhere to the business norms

Follow agent 9 pointer hiring mechanism & other hiring norms Agent Development

Ensure product knowledge by Max life ways of training & Field demonstration (FOD’s)

Development of agent prospecting habits, calling habits and work habits.

Work with agent on planning and reviewing of activities and goals. Identify the training needs of the agent and work with Trainers to improve the same

Meet Business Targets

Achievement of monthly, quarterly & yearly business plans.





Improve agent productivity & persistency by regular PRP/IID/GID etc…

Ensure companies product mix sales ration and adhere to the business norms.

Maintain agent pro activity as per business plan

Customer Centricity

Be a Max Life brand ambassador & a customer champion

Follow Max Life sales practice to develop deep customer loyalty

Hold periodical customer meet to understand customer pulse & need Ensure customer queries are responded to satisfactorily as per Max Life standard.

Desired Competencies

Sourcing & Selection capability

Nurturing & Developing talent

Result orientation Customer centricity Planning & ExecutionMOS: Achievement of business plan & GPA Recruitment / Development & Activisation of agent as per plan. Persistancy as per Max Life standards

Measures of Success:

q Achievement of business plan & GPA q Recruitment / Development & Activisation of agent as per plan.

q Number of EC/MDRT agent

📌 Associate Agency Development Manager (Telangana)
🏢 Axis Max Life Insurance
📍 Telangana