Company Description Delifrance is an international bakery brand with over 37 years of experience, backed by the heritage of Grands Moulins de Paris, a leading French miller established in 1919. The company brings authentic French bakery products to markets worldwide, combining traditional know-how with modern production standards. Through its affiliation with the Vivescia Group, Delifrance benefits from high-quality grain sourced via sustainable farming practices.
This commitment to quality and sustainability is reflected in its products and in its long-standing connection to the renowned Ecole de Boulangerie et de Pâtisserie de Paris. Delifrance continues to expand globally, offering customers a “Live Everyday Delicious” experience.
- Role Description :
Devising digital marketing strategy for Omni channel platform to drive engagement across all digital channels by planning and running paid media campaigns across social media platforms,
Google and SMS marketing Driving the online aggregators & delivery partner tie-ups for business growth & promotion -food aggregators & B2C website
Managing and executing PR Campaigns for the brand
Planning, designing and executing marketing campaigns and events
Planning ATL, BTL and TTL marketing strategies
Managing recent product/brand listing and promotion across the internal & external channels
Benchmarking brands, products, prices across online and offline stores to gather insights and plan growth strategy
Managing the social media platforms and the website of the brand
Planning new store opening strategies
Conducting and monitoring market research on the competitors and the F&B; industry
Create online and offline marketing contents/copywriting
Role: Advertising & Creative - Other
Industry Type: Hotels & Restaurants
Department: Marketing & Communication
Employment Type: Full Time, Permanent
- Role Category: Advertising & Creative
📌 Assistant Marketing Manager (India)
🏢 Delifrance India
📍 India
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