Job Summary

We are looking for a result-oriented Area Sales Manager with experience in the furniture industry to drive sales growth, develop dealer and distributor networks, and manage business operations across the assigned territory. The ideal candidate should have strong market knowledge, excellent negotiation skills, and the ability to achieve sales targets.

Key Responsibilities

- Develop and implement sales strategies to achieve monthly, quarterly, and annual sales targets.

- Manage and expand the dealer, distributor, retailer, and channel partner network across the assigned territory.

- Identify new business opportunities and develop relationships with furniture dealers, retailers, architects, interior designers, and institutional customers.

- Conduct regular market visits to understand customer requirements, competitor activities, pricing, and market trends.

- Build and maintain robust relationships with existing customers to improve repeat business.

- Monitor sales performance, product movement, market demand, and outstanding payments.

- Ensure timely collection of payments from dealers and customers in coordination with the accounts team.

- Coordinate with internal teams for order processing, product availability, delivery, and after-sales service.

- Train, guide, and monitor sales executives and field sales representatives.

- Prepare sales reports, market visit reports, sales forecasts,



and business development plans.

- Ensure effective implementation of promotional activities and company sales policies.

- Handle customer escalations and ensure customer satisfaction.

Required Skills and Qualifications

- Bachelor's degree in Business Administration, Marketing, or a related field preferred.

- 4–8 years of experience in sales, preferably in the furniture or home furnishing industry.

- Proven experience in dealer development, channel sales, and territory management.

- Strong negotiation, communication, and relationship-building skills.

- Ability to achieve sales targets and manage a sales team.

- Good knowledge of local markets, competitor products, and pricing strategies.

- Willingness to travel extensively within the assigned territory.

- Basic computer knowledge, including MS Excel and sales reporting tools.

Preferred Candidate Profile

- Experience handling furniture dealers, distributors, retailers, or institutional clients.

- Solid understanding of furniture products, market trends, and customer buying behaviour.

- Ability to identify new markets and generate business opportunities.

- Target-driven, proactive, and capable of working independently.

Pay: ₹35,000.00 - ₹40,000.00 per month

Benefits

- Flexible schedule

- Life insurance

- Provident Fund

Work Location: In person

📌 Area sales Manager - Furniture (Ramanathapuram)
🏢 James Promoters
📍 Ramanathapuram