Performance Marketing Specialist - BeastDrive

Location : Bengaluru, Karnataka

Job Type : Full-Time | Work from Office

Key Responsibilities

- Plan, execute, and optimize paid advertising campaigns across Meta, Google, YouTube, and other digital platforms.
- Drive event registrations, lead generation, and customer acquisition at scale.
- Manage and optimize advertising budgets to maximize ROI.
- Monitor campaign performance metrics including CPL, CPA, ROAS, CTR, and Conversion Rate.
- Implement audience segmentation, retargeting, and funnel optimization strategies.
- Conduct A/B testing for ad creatives, copies, landing pages, and audience groups.
- Analyze campaign performance and provide actionable insights through regular reports.
- Work closely with the creative, content, and sales teams to improve campaign effectiveness.
- Stay updated with industry trends, platform updates, and emerging digital marketing technologies.

Requirements :

- Minimum 5+ years of experience in Performance Marketing, Digital Marketing, or Paid Media Management. :

- Proven expertise in Meta Ads Manager and Google Ads.





- Robust experience in lead generation, conversion optimization, and campaign scaling.

- Hands-on experience with Google Analytics, Meta Pixel, Google Tag Manager, and conversion tracking tools.

- Strong analytical, reporting, and budget management skills.

- Ability to independently manage high-budget advertising campaigns.

Preferred Skills

- Meta Ads & Google Ads
- Lead Generation & Customer Acquisition
- Conversion Rate Optimization (CRO)
- Google Analytics & Tag Manager
- Marketing Automation
- Data Analysis & Performance Reporting
- Funnel Building & Retargeting Strategies

Benefits :

- Competitive Salary + Performance-Based Incentives
- Career Growth Opportunities
- Opportunity to lead marketing campaigns for one of India's fastest-growing adventure and endurance event brands.

Important

- Work From Office only (Bengaluru). : Pay: ₹11,251.34 - ₹42,920.68 per month

Work Location: In person

📌 Performance Marketing Specialist (Bengaluru)
🏢 Beastdrive
📍 Bengaluru