ROLE AND RESPONSIBILITIES

The E-commerce Manager leads the development and implementation of e-commerce strategies to maximize online sales, enhance user experience, and drive revenue growth.

Key Responsibilities

Strategic Campaign Management: Execute full-funnel strategies using Sponsored Products (keyword/ASIN targeting), Sponsored Brands (Video is critical for appliances), and Sponsored Display.

Technical Keyword Research: Focus on "Solution-based" keywords (e.g., "energy efficient refrigerator," "quiet dishwasher") and competitor conquesting.

Inventory & Seasonality Planning: Align ad spend with peak seasons (e.g., Summer for ACs/Fans, festive seasons for Kitchen appliances) and manage out-of-stock risks.

Amazon DSP (Bonus): Re-targeting customers who viewed our appliances but didn't purchase, or targeting "In-Market" audiences for home improvement.

Listing Optimization:



Ensure technical specifications and energy ratings are clear in the ad copy and A+ content to reduce returns and increase conversion.

Profitability Tracking: Manage bids to maintain a healthy TACOS while scaling total revenue.

Required Skills & Qualifications

Experience: 3+ years in Amazon Ads, preferably with Electronics, Home, or Kitchen appliances.

Data Analysis: Advanced Excel skills (Pivot tables, Trend analysis) to track high-value purchase cycles.

Tools: Hands-on experience with Helium 10, Jungle Scout, and Amazon Brand Analytics.

Communication: Ability to explain why certain high-cost keywords are necessary for long-term brand positioning.

Pay: ₹35,000.00 - ₹50,000.00 per month

Perks :

- Paid sick time
- Paid time off

Work Location: In person

📌 E-commerce Marketing (Dahisar)
🏢 Marlex Product
📍 Dahisar