Zoca is a fast-growing local business marketing platform that helps salons, spas, and wellness businesses attract, convert, and retain more clients through AI-powered tools. Backed by real-time data and automation, we simplify growth for beauty professionals.

We are looking for a highly creative and analytical Content Strategist to take full ownership of our social media content. In this role, you will be responsible for leading and executing our content strategy—from ideation to publication—across multiple platforms. You'll analyze trends, create high-performing content, and help automate content production workflows for efficiency and scale.

Own the end-to-end content creation process for social media (Instagram, Facebook, TikTok, etc.)

Develop and implement monthly content calendars aligned with brand goals and campaigns

Conduct daily trend research and competitor analysis to identify content opportunities

Collaborate with designers and editors (if any) or use tools to create visual and video content

Post content consistently and monitor performance metrics

Work with automation tools (like Canva, ChatGPT, Notion, etc.)



to streamline content creation and publishing

Proven experience as a content strategist, social media manager, or similar role

Robust grasp of social media platforms, trends, and algorithms

Ability to work independently and take full ownership of content planning and publishing

Experience with automation tools and AI content tools is a plus

Basic graphic/video editing skills (Canva, CapCut, or similar) is cherry on the cake

Analytical mindset and ability to interpret data to inform content strategy

Experience in the beauty, wellness, or lifestyle industry

Understanding of SEO for social media

Experience with scheduling and analytics tools (Meta Business Suite, ManyChat etc.)

Opportunity to collaborate with product, tech, and marketing teams.

Be part of a fast-paced, early-stage startup shaping the future of local business marketing

Skills: graphic design,stakeholder management,social media,canva,video editing,content strategy,social media management,trend research,data analysis,copywriting,automation tools,calendar planning,seo

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