Portcast is a venture-backed, Singapore-based logistics technology company building AI-powered intelligence for the freight forwarding industry. Freight forwarders manage thousands of shipments, rates, exceptions, and operational decisions every day. The challenge is not a lack of data. Portcast uses AI and data to help freight forwarders surface shipment exceptions, identify cost and margin risks, and make better decisions across the shipment lifecycle. Our products help teams improve operational efficiency, protect margins, and make faster, more informed decisions. Our vision is to become the AI data and intelligence layer that powers exception management and margin improvement on every shipment.

Founded in 2018 and backed by leading technology investors, we are a lean, globally distributed team building technology for an industry going through a major digital transformation.

We are looking for a Marketing Director to own Marketing end to end, reporting directly to the CEO and leading a lean team of two. Marketing's role is to make Portcast's value clear to the market, build demand with the right customers, and help our Commercial team win.

You won't inherit a large marketing organisation or an established playbook. This role is ideal for someone who enjoys building, is comfortable operating with limited resources, and naturally takes ownership without waiting for direction. You should be curious about our customers and industry, excited by AI, and able to turn complex products into stories that enterprise freight forwarders understand and care about.

Marketing strategy and direction: Translate company goals and the needs of the CEO, Sales, and Product into a clear, prioritized marketing strategy and quarterly plans with measurable goals, ensuring every initiative contributes to pipeline growth & customer expansion.

Own the inbound pipeline and the marketing levers that influence it. Work closely with the Growth Marketing Manager to understand performance, identify opportunities, test new approaches, and reallocate effort and spend towards what is working. You should be able to connect marketing activity to pipeline quality and commercial outcomes.

Product marketing: Build sales enablement materials, competitive positioning, customer stories, and launch plans that help our Commercial team succeed. We don't want marketing to simply receive launch requests.



Use customer conversations, sales feedback, win/loss insights, and market research to identify opportunities for sharper positioning, better content, stronger campaigns, and new go-to-market initiatives.

Event marketing: Decide which events are worth attending or sponsoring each quarter, own organizer outreach and logistics, and make sure we show up where our buyers are.

Cross Functional Leadership: Partner closely with the CEO, Product, Sales, Customer Success, and Solutions to align marketing with business priorities. You'll be expected to navigate pressure from multiple stakeholders, prioritize effectively, communicate trade offs clearly, and ensure marketing consistently delivers the highest business impact.

Set clear priorities, coach team members, provide regular feedback, raise the quality bar across marketing, and create an environment where people continue to grow while maintaining high execution standards.

Data-driven decisions: Bachelor's or Master's in Marketing, Business, or a related field, or equivalent.

Proven marketing leadership experience owning marketing for a complex, enterprise B2B SaaS product with a consultative sales motion, meaningful ACVs, and multiple stakeholders involved in the buying decision. Experience in logistics, supply chain, industrial, manufacturing, fintech, cybersecurity, data, or other complex B2B technology environments is particularly relevant.

Experience in logistics, supply chain, transportation, or freight technology is highly valued, but so is a genuine curiosity to understand our market in depth.

Commercial mindset: You understand that Marketing in an enterprise business needs to contribute to revenue and you have worked closely with Sales on longer, multi-stakeholder sales cycles and can point to measurable impact on pipeline, opportunities, win rates, revenue, or customer acquisition.

Product Marketing Expertise: You have a strong product marketing foundation with experience owning positioning, messaging,



go to market strategy, product launches, customer storytelling, and sales enablement. You have a good working understanding of performance marketing and the key metrics behind it. The Growth Marketing Manager will own execution, day-to-day delivery, and experiment design. Your role is to stay close to performance, provide input where needed, and ensure work is aligned to broader business priorities.

Content quality and standards: Execution and production of content will sit with the Content Marketing Manager, while your role is to guide direction, review output, and set them to a higher standard.

AI Forward Mindset: You consistently apply AI across advanced marketing workflows and actively experiment with new tools as they emerge.

You're comfortable balancing strategic leadership with hands-on execution and enjoy building processes, programs, and marketing assets yourself when needed.

Build in an industry that's still defining modern B2B marketing: Logistics & supply chain technology is at an exciting stage of digital transformation, with significant opportunities to rethink how enterprise software is marketed. You'll have the opportunity to bring fresh ideas, challenge conventional thinking, and help shape what excellent marketing looks like in this industry.

Curiosity: We dig into why a campaign worked or didn't, why a deal moved or stalled, how a freight forwarder actually operates, and what customers really value..

We don't settle for content or campaigns that are merely fine. We hold a high standard for quality, craft, and the experience our brand creates.

Effectiveness: We focus on marketing that creates real pipeline and revenue impact. We prioritize the right problems, make practical trade-offs, and ship work that drives outcomes, not just output.

Join us at Portcast and help shape the future of the logistics and shipping industry through marketing that is as sharp as the product behind it.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. If you would like more information about how your data is processed, please contact us.

📌 Marketing Manager Tech Company (Delhi)
🏢 Portcast
📍 Delhi