Radio Sales Account Manager (Patna)

Radio Sales Account Manager (Patna)

23 Oct
|
Mirchi
|
Patna

23 Oct

Mirchi

Patna

Entertainment Network India Limited (ENIL), popularly known as Mirchi, owns 73 frequencies and is advertising partner for another 3, across 63 cities, making it India's largest private FM radio broadcaster. Launched in 2001, Mirchi now operates across the country with 3 distinct brands- Mirchi, Mirchi Love. With the highest listenership across the country and a track record of developing cutting-edge content, Mirchi has been expanding and retaining its audiences and advertisers through the years. Mirchi has delighted listeners and the industry with its exciting properties such as Mirchi Music Awards (in 8 languages) & Mirchi Top 20. Mirchi is also one of the biggest concert players in the country. Mirchi's initial foray into digital space has helped it gain a strong position- 21 online radio stations, biggest radio website & biggest on Facebook, Twitter & Youtube. We are the first Radio brand to launch in international markets like UAE & US. Mirchi can also be heard at T3 international airport, Delhi and for the 1st time on Indian railways on Kalka Shatabdi. With such a wide presence, on -air, on-ground & on digital, Mirchi is truly everywhere.

Making sales calls




Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
Preparing sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
Conducting competition tracking and monitoring on frequent basis
Understand in detail about client spends at a brand level and then develop Go to Market approach
Provide written brief to programming for the spot / commercial based on inputs from client / agency

- Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
- Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR

• INTERNAL STAKEHOLDER MANAGEMENT:

• Content Team, Finance, Scheduling, Corp Office etc

Strong branding focus

- Understanding of local market & language is mandatory
- Must be willing to travel locally for client meetings

📌 Radio Sales Account Manager (Patna)
🏢 Mirchi
📍 Patna

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