Key Responsibilities:

- Develop monthly content strategies & campaign calendars for brands.

- Research industry trends, competitors, and audience insights to shape creative direction.

- Collaborate with content writer & video specialist to conceptualize & execute campaigns.

- Ideate AI-driven content ideas (image, video, motion graphics) for creative storytelling.

- Work on catalogue strategy & product storytelling for multiple brands.

- Track campaign KPIs (engagement, reach, conversions) and refine strategies.

- Support client-servicing team in presenting strategies and campaign ideas.

Requirements

Skills & Qualities:

- Exposure to branding or advertising agencies.

- Understanding of Meta Ads / Paid promotions.

- Basic design sense to brief creative teams better.

- Comfort in client-facing discussions.

- Strong grip on social media platforms, formats & trends (Instagram, LinkedIn, YouTube).

- Ability to translate business objectives into creative content plans.

- Good understanding of AI tools for content creation.

- Excellent communication (English + Hindi preferred).

- A natural storyteller who can think visually, socially, and strategically.

📌 Creative Strategist (Rajkot)
🏢 Sfumato India
📍 Rajkot