Department: Marketing & Branding
Experience: 5–8 Years
Reporting To: Management / Director

Role Overview

Rao Consultants is looking for a creative, strategic and result-oriented Branding & Marketing Manager to strengthen the company’s brand presence, drive marketing initiatives and support business growth across its services and business verticals.

The role involves planning and executing marketing campaigns, managing digital and offline branding activities, coordinating with internal teams and external agencies, maintaining brand consistency and monitoring marketing performance to improve visibility, engagement and lead generation.

Key Responsibilities

- Develop and implement branding and marketing strategies aligned with business objectives.
- Plan and execute digital marketing, social media, promotional and offline marketing campaigns.
- Maintain brand consistency across all marketing materials, communication channels and company locations.
- Coordinate with creative teams, agencies, vendors and internal departments for marketing activities.
- Plan content, campaigns, events and promotional initiatives to enhance brand visibility.
- Monitor campaign performance, lead generation, engagement and marketing ROI.
- Manage marketing budgets, vendor quotations and campaign expenses.
- Oversee the development of brochures, presentations, advertisements, website content and promotional materials.
- Coordinate with Sales and Business Development teams to align marketing campaigns with business requirements.
- Conduct market research and competitor analysis to identify trends and new marketing opportunities.
- Track marketing KPIs and prepare periodic performance reports for Management.
- Ensure timely execution of campaigns and adherence to brand guidelines.




- Undertake other branding and marketing responsibilities assigned by Management.

Candidate Profile

- 5–8 years of experience in branding, marketing, digital marketing or a similar role.
- Strong understanding of brand strategy, campaign planning and marketing execution.
- Experience managing social media, digital campaigns, content and promotional activities.
- Good knowledge of marketing analytics, performance metrics and reporting.
- Strong communication, creative thinking and project management skills.
- Experience coordinating with agencies, designers, vendors and cross-functional teams.
- Ability to manage multiple projects, budgets and deadlines.
- Proficiency in MS Office and marketing reporting tools.
- Experience in education, immigration, consulting or service-based industries will be an advantage.

What We Offer

- Chance to strengthen the brand of an established international education and visa consultancy.
- Exposure to strategic branding, integrated marketing and multi-channel campaigns.
- Opportunities to lead creative initiatives and contribute directly to business growth.
- A performance-driven environment with professional development and career growth opportunities.

Key Skills

Brand Strategy | Marketing Management | Digital Marketing | Campaign Planning | Social Media Marketing | Content Strategy | Brand Management | Market Research | Agency Management | Budget Control | Lead Generation | Marketing Analytics | ROI Tracking | Team Coordination

Join Our TEAM

Apply now to join Rao Consultants. Complete the form with your details and resume to explore exciting career opportunities.

EMAIL US

[email protected]

SPEAK WITH EXPERT

+91 7573 001 740

CHAT WITH EXPERT

+91 7573 008 888

📌 BRANDING & MARKETING MANAGER (Ahmedabad)
🏢 Rao Group of Companies
📍 Ahmedabad