Job Description:

Business Strategy and Market Development

Develop a comprehensive business plan for food probiotics and related

functional ingredients.

Identify priority market segments, applications, products, customer

categories, and geographic markets.

Estimate market size, growth potential, pricing, competition, and barriers to

entry.

Define short-term and long-term sales strategies, including annual revenue

targets and customer acquisition plans.

Recommend the most suitable route to market, including direct sales,

distributors, formulators, and strategic partnerships.

Monitor emerging consumer, regulatory, scientific, and product-

development trends.

New Business Development

Identify and approach potential B2B customers, including food and

beverage manufacturers, nutraceutical companies, dietary-supplement

companies, dairy companies, functional-food brands, contract

manufacturers, and ingredient formulators.

Build a strong sales pipeline and independently manage opportunities from

initial contact through technical evaluation, trials, commercial negotiation,

and order closure.

Understand each customer's application, formulation, performance,

regulatory, and commercial requirements.

Work with customers to identify opportunities for incorporating probiotics

into their existing or current products.

Develop relationships with key decision-makers in R&D;, product

development, procurement, quality, regulatory, marketing, and senior

management.





Participate in relevant exhibitions, conferences, seminars, and industry

networking events.

Product Positioning and Commercialization

Develop clear product positioning, value propositions, technical

presentations, and sales materials for different applications.

Translate the company's technical capabilities into customer-focused

commercial solutions.

Coordinate customer samples, application trials, technical documentation,

quotations, and commercial proposals.

Work closely with R&D;, production, quality, regulatory, and supply-chain

teams to ensure successful product development and commercialization.

Gather structured market feedback to guide new product development and

portfolio expansion.

Support decisions concerning product specifications, dosage, packaging,

pricing, and claims.

Sales Management

Prepare annual and quarterly sales plans, forecasts, budgets, and activity

schedules.

Negotiate pricing, commercial terms, supply arrangements, and business

agreements.

Track leads, trials, quotations, conversions, revenue, margins, and

customer retention.

Ensure timely collection of customer payments and maintain commercial

discipline.

Provide regular management reports covering pipeline development,

customer progress, competition, market intelligence, and action plans.

Recruit, appoint, and manage distributors or sales representatives where

appropriate.

📌 Senior Manager - Business Development (Mumbai)
🏢 Acme Services
📍 Mumbai