About VIkatan : Vikatan is a leading media and publishing brand with a rich legacy of delivering trusted journalism and engaging content. As we expand our digital subscription business, we are looking for a result-oriented sales qualified to drive subscriber acquisition, renewals, and revenue growth.

Role Overview : The Sales Specialist – Digital Subscriptions will be responsible for converting prospective customers into paid subscribers, re-engaging expired subscribers, and increasing subscription revenue through consultative selling, telephone outreach, and WhatsApp-based engagement.

Key Responsibilities
Convert inbound leads and prospective customers into paid digital subscribers.
Follow up on abandoned subscription journeys and recover potential sales.
Drive renewals and win-back campaigns for expired subscribers.
Upsell and cross-sell digital magazines, subscription plans, and bundles.
Conduct outbound sales activities and explore referral, institutional,



and community-based prospects.
Engage customers through telephone calls, WhatsApp Business, and other digital channels.
Maintain accurate customer interactions, sales pipelines, and follow-ups in CRM.
Track sales performance, conversion rates, and revenue targets.
Share customer feedback and insights with the Product, Marketing, and Customer Support teams.

Requirements:
Bachelor's degree in any discipline.
3–6 years of experience in digital subscription sales or ecommerce.
Proven track record of achieving sales targets and generating revenue.
Robust communication skills in Tamil and English.
Working knowledge of CRM tools, MS Excel, and WhatsApp Business.
Experience in media, publishing, OTT, EdTech, or subscription-based businesses will be an advantage.

📌 Sales Specialist Digital Subscriptions Chennai
🏢 Vikatan
📍 Chennai