About Amadora Since 2011, Amadora has made ice cream the hard way: from scratch, in small batches, with real ingredients and no premixes. What started as a single Chennai parlour is now a premium artisanal brand with 21 stores across Chennai, Bangalore, Hyderabad and Cochin by the end of this year, and 20 more planned for 2027. Our range has grown beyond scoops into ice cream bars, cakes, sandwiches, chocolate bars, baked goods and high-protein ice creams, and we're preparing to enter organised retail.
We're a franchise-led business with a loyal following and a product people rave about. Now we need someone to build the brand that matches it.
You'll own the brand, customer growth and marketing across stores, delivery apps and new retail channels, and you'll build the team to do it.
Own brand strategy, positioning and identity across every touchpoint, from store and packaging to social and retail shelf
Drive same-store sales growth through local store marketing, seasonal campaigns and current launches
Plan and execute launch playbooks for new cities and franchise openings
Grow Swiggy and Zomato performance, including listings, offers, ratings and visibility
Build Amadora's digital presence: social, content, influencers, performance marketing and CRM/loyalty
Lead the go-to-market for organised retail and new formats (bars, chocolate, cakes, high-protein range)




Support franchise development with brand material that helps attract the right partners
Manage agencies and build an in-house marketing team
Own the marketing budget and report on ROI with clear metrics
10+ years in marketing, with senior leadership experience in F&B;, QSR, food retail or premium consumer brands

- A track record of building a brand people love, not just running campaigns
- Hands-on experience with multi-location retail or franchise marketing
- Strong command of digital, performance marketing and delivery-platform growth
- Experience launching products into up-to-date trade or organised retail is a robust plus
- A clear brand strategy and identity guide rolled out consistently across all stores, packaging and digital channels

Measurable same-store sales growth in existing stores, driven by planned campaigns and local store marketing
A repeatable launch playbook used for every new store opening in 2027
Higher delivery-app ratings, visibility and online revenue share across Swiggy and Zomato
A successful brand launch into organised retail, with marketing support for new product lines
An in-house marketing team and agency setup in place, with monthly reporting on spend and return
Build the brand of one of South India's best-loved artisanal ice cream companies at a key growth stage

📌 Retail Marketing Officer (Chennai)
🏢 Amadora Artisan Ice Cream
📍 Chennai