Job Title: AI Search Optimization Specialist (GEO & Entity SEO) Type: Contractual Position (Task-Based, for 2 months) Job Summary We are seeking an experienced Technical & Semantic SEO Consultant / AI Search Optimization Specialist to design and execute an entity-first optimization strategy across sambodhi.co.in. The objective is to establish Sambodhi's topical authority, entity understanding, and evidence retrieval across search engines and next-generation AI platforms (Google Search, Google AI Overviews, ChatGPT, Perplexity, Gemini, and other LLM/retrieval systems), moving beyond traditional keyword rankings. Essential Functions 1. AI & Search Optimization (GEO & LLM Retrieval)
- Develop and execute strategies to enhance Sambodhi's discoverability across Google Search, Google AI Overviews, ChatGPT, Perplexity, Gemini, and other contemporary retrieval systems.
- Focus on entity recognition, structured citations, topical authority, and evidence retrieval rather than basic keyword targeting. 2. Comprehensive Technical & Entity Audit Audit sambodhi.co.in across critical technical and semantic dimensions:
- Existing Schema.org and JSON-LD implementations
- Crawlability, indexability, and server-rendered content
- JavaScript-rendered content handling
- Site architecture, canonicalization, and internal linking structures
- XML sitemaps and feed integration
- Entity consistency and disambiguation across digital assets 3. Entity & Knowledge Graph Architecture Develop a practical entity and relationship architecture linking Sambodhi's core organizational assets:
- Core Entities: Organization, Experts/People, Projects, Publications, Research, Topics, Sectors,



Methodologies, Geographies, Datasets, Evidence/Findings
- Semantic Predicates & Relationships: Define linkages including conductedBy, authoredBy, ledBy, hasExpertise, addressesTopic, usesMethodology, coversSector, coversGeography, produces, reportsFinding, relatedTo, partneredWith 4. Schema.org / JSON-LD Engineering
- Architect and implement robust, nested structured data across key page templates.
- Deploy schemas including Organization, Person, WebSite, WebPage, BreadcrumbList, Article, ScholarlyArticle (where appropriate), Book, Dataset, and related types.
- Establish consistent, canonical @id URI structures and entity references. 5. WordPress Implementation & Integration Collaborate with Sambodhi's WordPress development team to implement:
- Entity templates and custom taxonomies
- Energetic structured data injection
- Server-rendered, crawlable entity pages
- XML sitemap updates and Evidence Graph integration 6. QA, Testing & Validation
- Validate implementations using Google Search Console, Schema Markup Validator, Rich Results Test, and site crawlers (e.g., Screaming Frog).
- Monitor crawl efficiency, index status, structured data health, and entity consistency. The above essential functions are representative of major duties of positions in this job.



Specific duties and responsibilities may vary. Other duties may be assigned similar to the above, consistent with the knowledge, skills, and abilities required for the job. Desired profile

Experience:

- Schema.org and JSON-LD implementation
- Technical SEO, Semantic SEO, and Entity SEO
- Knowledge Graphs and semantic web concepts
- WordPress architecture, custom taxonomies, HTML, and basic PHP development
- Google Search Console and Screaming Frog (or equivalent crawler tools) Personal Competencies
- Experience with research institutes, think tanks, universities, consulting firms, publications, or large-scale knowledge repositories.
- Familiarity with Generative Engine Optimization (GEO) and structured knowledge bases for complex multi-sector research. Applicants should submit
- Portfolio: 2–3 portfolio examples of websites where you implemented Schema/structured data.
- Case Study: One case study demonstrating entity/semantic SEO or knowledge graph architecture.
- WordPress Implementation: One technical SEO implementation within a WordPress environment.
- Structural Approach: A concise overview detailing your approach to structuring:
- Organisation → Expert → Project → Publication → Methodology → Topic → Evidence
- Work Samples: Links to relevant live work, code, or published writing.
- Audit Timeline: Expected timeline/days for the initial technical and entity audit.
- Total Effort: Estimated total effort for end-to-end implementation.
- Rate Structure: Daily or hourly consulting rate/fee structure.

📌 AI Search Optimization Specialist (Delhi)
🏢 Sambodhi Research and Communications
📍 Delhi