Job Description: Content Strategist

Work Mode: Hybrid
Experience: Minimum 2 Years
Location: Chandigarh / Panchkula

About the Role

We are looking for a creative, analytical, and result-oriented Content Strategist who can drive content research, ideation, strategy, and execution. The ideal candidate should have a strong understanding of audience behaviour, content trends, brand positioning, and social media growth, with the ability to build impactful strategies that drive brand visibility and engagement.

Key Responsibilities
Research & Analysis: Conduct audience research, competitor analysis, and content trend research to identify growth opportunities.
Content Ideation: Develop creative content ideas, concepts, and campaign themes across relevant platforms.
Content Strategy: Build and execute content strategies aligned with brand objectives and target audiences.
Content Planning: Create content calendars and ensure consistency in content themes, messaging, and brand voice.
Content Management: Coordinate with writers, designers, video editors, and other team members to ensure smooth execution.
Performance Analysis: Monitor content performance, analyze engagement, and recommend improvements based on insights.
Social Media Growth: Develop strategies to grow Instagram accounts, build personal brands,



and improve audience engagement.
Trend Identification: Stay updated with industry trends, platform updates, and emerging content formats.

Requirements
Minimum 2 years of relevant experience in content strategy or a related role.
Ideally, 1+ year of experience working with a qualified content, digital marketing, or creative agency.
Proven experience in growing Instagram accounts and building personal brands.
Robust understanding of social media algorithms, content formats, audience behaviour, and engagement strategies.
Excellent research, ideation, strategic thinking, and content planning skills.
Ability to develop content strategies that deliver measurable growth.
Excellent communication, organizational, and project management skills.
Must be based in Chandigarh/Panchkula or willing to relocate.

Compensation

Market-competitive salary based on experience, expertise, and demonstrated results.

For exceptionally experienced candidates with a strong track record of growing brands and social media accounts, the compensation can go up to ₹80,000–₹1,00,000 per month.

Pay: Up to ₹100,000.00 per month

Work Location: Hybrid remote in Panchkula, Haryana

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