Key Responsibilities
Develop and implement marketing strategies to increase OPD consultations, admissions, diagnostic services and overall patient footfall.
Build and maintain relationships with doctors, clinics, nursing homes, pharmacies and other healthcare referral partners.
Develop corporate tie-ups with IT companies, factories, construction companies, schools and other organisations for health check-ups and medical services.
Plan and execute health camps, awareness programmes, medical events and promotional activities.
Identify recent business prospects and expand the hospital's presence in the local market.
Manage digital marketing activities, including social media campaigns, Google Business Profile, online promotions and lead generation, in coordination with the digital marketing team.




Monitor marketing executives' daily activities, field visits, leads, conversions and performance.
Prepare monthly marketing plans, budgets, targets and performance reports.
Coordinate with hospital management, doctors, operations, HR and front-office teams to implement marketing initiatives.
Track competitor activities, market trends and patient acquisition opportunities.
Ensure all marketing materials and campaigns follow hospital policies, applicable healthcare regulations and ethical advertising practices.
Achieve agreed targets for referral development, corporate tie-ups, health camps and business growth.

Work Location: In person

📌 Hospital Marketing Manager Bengaluru (India)
🏢 Evani hospital
📍 India