Company Description Eminent Strategy is a full-service below-the-line (BTL) activation and event marketing agency that brings brands to life through immersive, on-ground experiences. The team designs and executes tailored campaigns ranging from school and college activations to RWA outreach, mall promotions, exhibitions, and corporate gifting solutions. By combining innovative ideas with proven traditional marketing practices, Eminent Strategy focuses on building genuine connections between brands and people.

The agency’s approach emphasizes engagement, visibility, and memorable brand interactions that go beyond conventional advertising.

Eminent

Strategy partners with clients to create impactful experiences that strengthen brand presence in diverse communities and venues.

Role Description The Senior Business Development Manager is a full-time, on-site role based in Faridabad. This role is responsible for identifying and pursuing new business opportunities in BTL activations and event marketing, nurturing client relationships, and driving revenue growth.

The Senior Business Development

Manager will develop and present proposals, negotiate contracts, collaborate with internal teams to shape campaign strategies, and ensure effective handover to operations for seamless execution. Day-to-day tasks include prospecting and qualifying leads, conducting client meetings, monitoring market trends and competitor activities, and maintaining an active sales pipeline and accurate reporting.



The role also involves representing the company at industry events, contributing to pricing and service positioning, and mentoring junior team members to strengthen the business development function.

Qualifications

- Strong client acquisition and relationship management skills, including lead generation, pitching, and account management.
- Experience in BTL marketing, event activations, and brand promotion, with a clear understanding of on-ground campaign dynamics.
- Ability to develop sales strategies, build targeted outreach plans, and manage a structured business development pipeline.
- Proficiency in negotiation, proposal writing, and contract closing to secure recent and repeat business.
- Excellent communication and presentation skills, with the ability to influence stakeholders at multiple levels.
- Demonstrated analytical and planning abilities, including budgeting, forecasting, and performance tracking.
- Prior experience in marketing, advertising, or event management agencies, preferably in a senior or team lead capacity.
- Bachelor’s degree in Business, Marketing, Communications, or a related field; an advanced degree or MBA is an advantage.
- Comfort working in a fast-paced, on-site environment in Faridabad, with flexibility to travel for client meetings and events as needed.
- Proven track record of meeting or exceeding sales targets and contributing to long-term client partnerships.

📌 Senior Business Development Manager (Faridabad)
🏢 Eminent Strategy
📍 Faridabad