- - To create awareness and build preference for GIA’s offerings (Lab services, educational courses and lab instruments) across the supply chain,
- To represent GIA at industry events and with leading industry bodies,
- To spearhead specific initiatives and short-term projects as specified
- To oversee GIA’s participation in trade shows, industry events
- To manage GIA’s brand communication using traditional and digital media channels in agreement with GIA’s brand guidelines and global communication strategy
- Job Requirements :
- - Expand client base by enrolling newer retailers as Lab Clients for DOR, MAS and other laboratory services
- Drive visibility, awareness and recall for GIA Brand in the customer premises for building consumer confidence
- Hold consumer/trade education and staff-orientation initiatives in line with town- focus strategy; drive collaboration between inside sales and field sales teams
- Drive campaigns for awareness creation of GIA’s newer service offerings
- Ensure compliance with GIA’s client communication policy
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📌 Assistant Manager, Market Development (Bengaluru)
🏢 Gia
📍 Bengaluru
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