Role & responsibilities

We are looking for a confident, articulate and highly proactive Inside Sales / Lead Conversion Executive to

convert marketing-generated leads into qualified product demonstrations and meetings for Literom.

You will be the first human touchpoint between Literom and prospective schools generated through digital

marketing, particularly Meta campaigns. Your role will be to understand the enquiry, identify the right

decision-maker, create interest in Literom and convert the lead into a genuine product demo or sales

meeting.

- Call and follow up with leads generated through Meta and other digital campaigns.
- Understand the school's requirements and identify whether the enquiry represents a genuine business

chance.

- Identify the relevant decision-maker School Owner, Promoter, Director, Principal, Administrator or

IT/Operations Head.

- Clearly explain Literom's School ERP and create interest in a product demonstration.
- Qualify leads based on school size, requirements, existing ERP/software, decision-making process and

potential timeline.





- Schedule qualified product demos and meetings for the sales team.
- Follow up systematically with interested prospects who are not immediately ready.
- Maintain accurate lead and follow-up information in the CRM / lead-management system.
- Ensure no qualified lead is lost because of delayed or inadequate follow-up.
- Coordinate with the sales team to ensure smooth handover of qualified opportunities.
- Maintain daily call, follow-up and conversion records.
- Share recurring feedback on lead quality, objections and customer requirements with the sales and

marketing teams.

Preferred candidate profile

• 1-3 years in telecalling, inside sales, lead generation, telesales or customer acquisition.

• Experience in EdTech, SaaS, School ERP, education services or B2B sales will be an advantage.

• Experience handling Meta-generated or other digital marketing leads will be particularly valuable.

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