Job Description: Marketing Executive – SEO & Google Analytics 4 (GA4)
Company: Velantrio Ventures
Department: Digital Marketing / UK Operations
Job Location: Mohali, Punjab, India
Employment Type: Full-Time
Working Hours: As per business requirements
Reporting To: Marketing Manager / Management
Start Date: Immediate / As soon as possible
About Velantrio Ventures
Velantrio Ventures is an India-based BPO and IT Solutions company providing professional outsourcing, digital solutions and business support services to international clients.
We are looking for a skilled, creative and commercially minded Marketing Executive to join our growing team, with a primary focus on Search Engine Optimisation (SEO), Google Analytics 4 (GA4) and digital marketing performance.
The successful candidate will be responsible for improving online visibility, increasing organic website traffic, generating quality enquiries and analysing marketing performance to support business growth.
This is an excellent opportunity for someone who understands both the creative and analytical sides of digital marketing and can independently manage projects while contributing to the wider marketing strategy.
Key Responsibilities
1. SEO & Organic Growth
- Develop and implement effective SEO strategies to improve website visibility and organic search rankings.
- Conduct keyword research and identify opportunities to increase organic traffic.
- Optimise website content, landing pages, headings, URLs and metadata.
- Identify technical SEO issues and coordinate with developers or relevant teams to resolve them.
- Monitor keyword rankings, organic traffic and website conversions.
- Develop SEO-focused content ideas to support lead generation.
- Perform competitor analysis and identify opportunities for organic growth.
- Stay updated with Google algorithm updates and the latest SEO best practices.
- Monitor website performance and continuously recommend improvements.
2. Google Analytics & Performance Reporting
- Manage and monitor Google Analytics 4 (GA4).
- Track website traffic, user behaviour, engagement and conversion activities.
- Monitor lead generation performance and analyse website visitor journeys.
- Create reports and dashboards to measure digital marketing performance.
- Identify trends, opportunities and areas requiring improvement.
- Analyse marketing campaign performance and provide actionable recommendations.
- Ensure proper implementation of analytics and conversion tracking.
- Work with relevant teams to improve website performance and lead conversion rates.
3. Wider Digital Marketing Responsibilities
- Support the development and execution of the company's overall digital marketing strategy.
- Plan and execute digital marketing campaigns.
- Assist with email marketing, social media management and content marketing.
- Coordinate website updates and promotional activities.
- Develop marketing materials, presentations and promotional content.
- Monitor campaign performance and prepare regular marketing reports.
- Coordinate with external agencies, suppliers and business partners when required.
4. Creative & Graphic Design
- Create or assist in designing social media graphics, promotional banners and marketing materials.
- Develop skilled presentations and digital promotional content.
- Assist with branding and visual communication activities.
- Work with design tools such as Canva, Adobe Photoshop or Adobe Illustrator.
- Maintain consistency in the company's visual identity across digital platforms.
Essential Requirements
- Proven experience in digital marketing or a similar marketing role.
- Strong practical knowledge of Search Engine Optimisation (SEO).
- Hands-on experience with Google Analytics 4 (GA4).
- Understanding of website performance, organic traffic and conversion tracking.
- Knowledge of keyword research, on-page SEO and technical SEO fundamentals.
- Ability to analyse marketing data and convert insights into actionable strategies.
- Strong written and verbal communication skills.
- Good understanding of digital marketing campaigns and lead generation.
- Creative, analytical and proactive approach to work.
- Ability to manage tasks independently and meet deadlines.
- Willingness to contribute across different marketing activities when required.
Desirable Skills & Experience
- Experience with Google Search Console.
- Knowledge of Google Ads and paid advertising campaigns.
- Experience working with WordPress or other CMS platforms.
- Familiarity with SEO tools such as Ahrefs, SEMrush, Moz or similar platforms.
- Basic graphic design knowledge using Canva or Adobe Creative Suite.
- Experience in content marketing, social media and email marketing.
- Previous experience working with international clients or UK-based businesses will be an advantage.
The Ideal Candidate
We are looking for someone who understands that digital marketing is not just about creating content or posting on social media; it is about generating online visibility, attracting potential customers, increasing enquiries and ultimately contributing to business revenue.
The ideal candidate should have a strong understanding of SEO and GA4, combined with a broader knowledge of digital marketing.
They should be comfortable taking ownership of digital marketing activities, analysing performance, identifying growth opportunities and implementing strategies that deliver measurable results.
What We Offer
- Opportunity to work with an expanding international BPO and IT Solutions company.
- Exposure to international business operations and marketing activities.
- Opportunity to take ownership of SEO and digital marketing strategies.
- Professional and supportive working environment.
- Opportunities to develop digital marketing and analytical skills.
- Long-term career growth opportunities within Velantrio Ventures.
- Opportunity to contribute directly to business growth and brand development.
How to Apply
Interested candidates who meet the above requirements are invited to share their updated CV and portfolio (if available) at:
Email:
[email protected]
Website: https://velantrio.com/
Pay: ₹14,000.00 - ₹40,000.00 per month
Work Location: In person
📌 Digital Marketing Manager (Sahibzada Ajit Singh Nagar)
🏢 velantrio ventures
📍 Sahibzada Ajit Singh Nagar