03 Nov
|
MatchLab Talent
|
Bhayandar
03 Nov
MatchLab Talent
Bhayandar
Digital Marketing Executive
Experience: 6 Months – 2 Years
Location: Bhayandar West, Mumbai
Employment Type: Full time (10 AM - 7 PM, Saturday Half-Day)
About the Company
We provide SaaS solutions for billing and accounting, service management, e-commerce, and CRM. We are looking for a creative and results-driven digital marketing executive to strengthen our online presence and generate quality leads.
Key Responsibilities
- Implement SEO strategies, keyword research, and website optimisation.
- Plan, execute, and optimise Google Ads and Meta Ads campaigns.
- Manage social media platforms, content calendars, and regular postings.
- Track website traffic, campaign performance, and conversions using Google Analytics 4 and Google Search Console.
- Create engaging social media content, ad copies, and promotional materials.
- Monitor campaign KPIs and optimise marketing activities.
- Support content marketing, email campaigns, and lead generation initiatives.
Required Skills & Qualifications
- 6 months to 2 years of hands-on experience in digital marketing.
- Knowledge of SEO, keyword research, and website optimisation.
- Practical exposure to Google Ads and Meta Ads.
- Familiarity with Google Analytics 4 and Google Search Console.
- Experience in social media management and content posting.
- Knowledge of Canva, Google Keyword Planner, SEMrush, or Ahrefs is an advantage.
- Strong analytical, communication, and organisational skills.
Preferred Candidate Profile
- Practical experience in SEO and performance marketing.
- Creative, proactive, and data-driven approach.
- Experience in B2B or SaaS product marketing is an added advantage.
Key Performance Indicators (KPIs)
- Organic website traffic and keyword rankings.
- Social media engagement and consistency.
- Advertising performance and cost per lead.
- Lead generation and conversion rates.
📌 Digital Marketing Executive (Bhayandar)
🏢 MatchLab Talent
📍 Bhayandar