Indeed Job Title

Social Media Lead Generation Executive

Job Description

We are looking for a Social Media Lead Generation Executive to identify potential business clients through social media platforms, find businesses actively looking for digital services, and generate qualified sales opportunities through targeted research and direct outreach.

The role focuses on social media prospecting, requirement hunting, business research, personalized engagement, and lead generation for services such as digital marketing, SEO, Google Ads, website development, social media marketing, and other IT solutions. This is a lead generation and direct outreach role, not a regular social media content posting or page management role.

Key responsibilities include:

- Research LinkedIn, Instagram, Facebook, X, Quora, online communities, and relevant business groups to identify potential customers
- Find businesses and decision-makers discussing requirements for digital marketing, website development, SEO, Google Ads, social media marketing, or other IT services
- Monitor social media posts, comments, discussions, groups, and communities for people actively seeking agencies, service providers, or marketing support
- Identify buying signals such as businesses launching new products, opening new locations, expanding operations, rebranding, or looking to improve their online presence
- Find companies hiring digital marketing professionals or building marketing teams where an external agency may also be a relevant option
- Identify businesses expressing dissatisfaction with existing agencies, poor marketing results, website issues, or challenges generating leads and customers
- Research companies, their services, decision-makers, online presence, and potential requirements before initiating contact




- Identify relevant contacts such as Founders, CEOs, Business Owners, Directors, and Marketing Heads
- Engage with relevant posts through meaningful comments and contextual interactions before sending personalized direct messages where appropriate
- Send professional, personalized outreach messages based on the prospect’s business, stated requirements, or observed business opportunities
- Avoid generic mass messaging and focus on relevant conversations that can develop into genuine business opportunities
- Monitor prospect responses, identify interested businesses, and conduct initial qualification based on their needs and potential suitability
- Maintain accurate records of prospects, source posts, profile links, outreach activities, responses, and follow-ups in CRM software or spreadsheets
- Share interested and qualified prospects with the Sales or Business Development team for further discussion and conversion
- Follow platform rules, respect communication preferences, and avoid spam, misleading messages, or repetitive unsolicited outreach
- Work toward defined research targets, relevant prospect targets, meaningful engagement goals, and qualified lead-generation objectives

Experience

Freshers and experienced candidates can apply. Experience in social media lead generation, online research, social selling, community research, B2B prospecting, or digital marketing is preferred.



Candidates should be comfortable identifying business requirements through social platforms, researching potential clients, and initiating relevant skilled conversations.

Who Can Apply

- Freshers and experienced candidates interested in social media prospecting and B2B lead generation
- Candidates who actively use LinkedIn, Instagram, Facebook, X, Quora, or relevant online communities for business research
- Candidates who can identify requirement-related posts, buying signals, and businesses seeking marketing or IT services
- Candidates who can research companies and identify relevant decision-makers before contacting them
- Candidates comfortable with personalized comments, direct messages, online conversations, and prospect follow-ups
- Candidates who understand the difference between social media lead generation and routine content posting or social media account management
- Candidates with experience in LinkedIn prospecting, social selling, online community research, or agency lead generation will be preferred
- Candidates with experience in digital marketing agencies, IT companies, web development businesses, or B2B service companies will have an advantage

Candidates should have strong online research, written communication, observation, and relationship-building skills, along with the ability to identify genuine buying intent and turn relevant social media conversations into qualified business opportunities.

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits:

- Cell phone reimbursement
- Food provided

Ability to commute/relocate:

- Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Social Media Lead Generation Executive (Anand Vihar)
🏢 Web5G Technology
📍 Anand Vihar