03 Nov
|
Chaitanya College
|
Patna
03 Nov
Chaitanya College
Patna
Digital Marketing & Social Media Manager
Location: Patna, Bihar
Experience: 3+ Years Preferred
Salary: Negotiable – Based on Experience & Expertise
Joining: Selected candidate should be able to join within 15 days
Open to: Candidates from across India, including Delhi/NCR
WhatsApp resume : +91-XXXXXXXXXX
We are looking for an experienced Digital Marketing & Social Media Manager to lead our digital growth and admissions-focused marketing team for our educational institution.
Key Responsibilities
Digital Marketing – Overall Head
- Lead and manage the complete Digital Marketing & Social Media team.
- Plan and execute Meta Ads, Google Ads, Google Ads/AdWords, GMB and other digital campaigns.
- Develop admission-focused campaigns and ensure targeted leads and admissions( BBA & BCA GRADUATION COURSE ).
- Monitor campaign performance, CPL, lead quality, conversions and ROI.
- Build and execute strategies to increase the college's online visibility, reach and admissions.
Social Media – Team Head
- Lead and manage Instagram, Facebook, YouTube and LinkedIn.
- Ensure regular and timely posting, content planning and platform growth.
- Track reach, engagement, followers, likes, comments, views and overall performance.
- Manage content creation, video shoots, editing, thumbnails, captions, hashtags and uploads.
- Develop strategies to increase organic reach, engagement and followers.
- Ensure the college's social media presence remains active, professional and continuously growing.
Creative & AI Skills
- Strong knowledge of Canva, AI tools, ChatGPT and other content/design tools.
- Knowledge of CapCut, Filmora, Adobe Premiere Pro or similar video-editing software.
- Ability to quickly create social media creatives, reels, videos, posters, infographics and other marketing content using modern AI tools.
Who We Are Looking For
- 3+ years of relevant experience in Digital Marketing, Social Media or Education Marketing.
- Candidates with prior experience in college/school admissions, education marketing or lead-generation campaigns will be preferred.
- Solid team-management and leadership skills.
- Must be highly result-oriented and comfortable working in a fast-paced environment.
- Should have hands-on knowledge of both paid advertising and organic social media growth.
Please apply only if your experience and skills are directly relevant to this role. This is a senior, hands-on position responsible for leading the team and driving measurable digital growth and admissions.
Pay: ₹25,000.00 - ₹60,000.00 per month
Work Location: In person
📌 Digital Marketing Manager & Social Media Manager (Patna)
🏢 Chaitanya College
📍 Patna