Role Overview The role will support the corporate social media function for Oberoi Hotels & Resorts and Trident Hotels, with a focus on the centrally managed social media presence of the leisure hotels. The position will be responsible for supporting content planning and execution, performance tracking, agency coordination, hotel engagement and social media monitoring. The role requires strong organisational skills, attention to detail and an ability to work across multiple stakeholders and timelines.

Key Responsibilities
1. Social Media Planning & Content
• Support the development and management of monthly corporate social media calendars for the leisure hotels.
• Coordinate with hotels and agencies to source content, information, images and videos.
• Review captions, creative assets and content for accuracy, brand alignment, quality and attention to detail.
• Ensure content is delivered as per agreed timelines and platform requirements. 2. Performance & Reporting
• Monitor social media performance across platforms, formats and content themes.
• Track key metrics including reach, views, engagement, engagement rate, follower growth and profile visits.
• Identify high and low-performing content and highlight relevant trends and learnings.
• Support monthly reporting, performance reviews and competitive benchmarking. 3. Agency Coordination
• Coordinate with creative, social media and media agencies on briefs, content calendars, revisions and final deliverables.
• Track open requirements and follow up to ensure timely closure.




• Work closely with the Senior Manager to review agency output against briefs and provide clear inputs where required. 4. Hotel & Internal Coordination
• Work with hotel Marketing SpoCs to gather content and inputs for corporate social media.
• Coordinate approvals and ensure relevant hotel initiatives and opportunities are captured within the social media plan.
• Maintain trackers and ensure information is accurate and up to date. 5. Campaign & Initiative Support
• Support social media execution for brand campaigns, hotel launches, partnerships, events and key marketing initiatives.
• Assist with campaign amplification, media coordination and performance tracking.
• Ensure all social media requirements are identified and executed across relevant platforms. 6. Social Listening & Market Monitoring
• Monitor comments, messages and guest conversations across social media platforms.
• Coordinate with relevant teams on guest queries and follow-ups.
• Monitor competitor activity, emerging social media formats and relevant hospitality and travel trends.
• Share relevant observations and opportunities with the marketing team. Ideal Candidate The ideal candidate will bring a robust foundation in social media, attention to detail and a structured approach to execution, while demonstrating curiosity about brands, hospitality and digital platforms. They should be able to manage day-to-day responsibilities independently, respond well to feedback and continuously develop their understanding of what drives effective social media performance.

📌 Social Media Marketing Intern (Gurugram)
🏢 The Oberoi Group
📍 Gurugram