Brand Strategy Head

Salary:
Up to ₹1,00,000 per month (in hand). This is the maximum budget, not a guaranteed offer. Final compensation will depend on experience, capabilities and interview assessment. Company: Vani Kabir Multiverse Pvt. Ltd.

Location:
Gurugram, Haryana (Work From Office) Employment Type: Full-time

About the Role
We are looking for an experienced and commercially driven Brand Strategy Head to lead brand development, business growth, content strategy and go-to-market initiatives for our premium D2C business. This is a leadership position requiring someone who understands how to build a brand while translating marketing efforts into measurable business growth. The ideal candidate should have a strong understanding of consumer behaviour, brand positioning, digital commerce, revenue expansion and team leadership.

Key Responsibilities
• Develop and execute the overall brand strategy, positioning and long-term growth roadmap.
• Drive business expansion through strategic marketing, customer acquisition and revenue growth initiatives.
• Lead brand communication, storytelling, content direction and creative strategy across platforms.
• Develop and execute go-to-market strategies for new products, launches and campaigns.
• Oversee digital marketing and advertising strategies, ensuring alignment between brand building and commercial objectives.
• Drive the D2C business through website performance, customer experience, conversion optimisation and repeat purchases.
• Identify new growth opportunities, customer segments, market trends and potential revenue channels.
• Lead and manage internal teams across marketing, content, creative and growth functions.
• Work closely with leadership on business planning, budgets, marketing investments and growth priorities.
• Monitor business performance through relevant metrics, campaign effectiveness, customer acquisition costs, revenue and return on marketing investments.




• Build a consistent and differentiated brand identity across all customer touchpoints.
• Take ownership of execution, team performance and overall business outcomes. Candidate Requirements
• Proven experience in brand management, business growth, marketing leadership or a related senior role.
• Experience working with D2C, e-commerce, consumer brands or premium/luxury brands will be strongly preferred.
• Robust understanding of brand strategy, positioning, consumer psychology and market development.
• Demonstrated ability to drive business growth and translate strategy into measurable results.
• Experience managing digital marketing, paid advertising and organic brand-building initiatives.
• Strong understanding of content strategy, creative direction and brand communication.
• Experience leading teams, managing stakeholders and coordinating cross-functional functions.
• Strong commercial understanding, analytical ability and decision-making skills.
• Excellent communication, leadership and problem-solving abilities.
• Ability to take ownership and operate independently in a fast-paced business environment. What We Are Looking ForWe are specifically looking for someone who can think beyond advertising and campaign execution. The candidate should understand the complete business ecosystem, from brand positioning and customer acquisition to website conversions, customer retention and revenue expansion. This is not a performance-marketing-only position. We are looking for someone capable of building a brand, leading people, identifying opportunities and taking ownership of business growth. CompensationThe maximum budget is ₹1,00,000 per month in hand. The actual offer may be lower depending on the candidate's experience, capabilities and suitability for the role. Candidates should apply only if their expectations are reasonably aligned with the stated budget. Selection ProcessOne final in-person interview with the Founder or Co-founder at our Gurugram office.

📌 Brand Strategy Head (Gurugram)
🏢 Vani Kabir Multiverse
📍 Gurugram