Position: Social Media Executive

Location:
Chandigarh/Panchkula Compensation: As per industry standards Partners Advertising Private Limited is inviting applications from interested and qualified candidates for the position of Social Media Executive.

Key Responsibilities
• Social Media Strategy & Planning: Develop and execute social media strategies aligned with client objectives and brand guidelines. Plan monthly content calendars for multiple client accounts across social media platforms.
• Punjabi Content Creation & Copywriting: Create engaging captions, social media posts, reels, stories and other platform-specific content. Write creative copy that aligns with the brand’s tone of voice and communication objectives.
• Social Media Management: Manage and maintain social media accounts across platforms such as Instagram, Facebook, LinkedIn, YouTube and other relevant channels.
• Creative Team Coordination: Coordinate with graphic designers, video editors, photographers, and other team members to ensure timely delivery of social media creatives and content.
• Community Management: Monitor comments, messages, mentions and audience interactions. Ensure timely responses and maintain positive engagement across social media platforms.
• Performance Monitoring & Reporting: Track key social media metrics such as reach, impressions, engagement, follower growth, video views and profile visits. Prepare weekly and monthly performance reports with insights and recommendations.
• Trend Research & Content Innovation:



Stay updated with the latest social media trends, viral formats, platform updates, and competitor activities. Identify opportunities to improve content performance and audience engagement.
• Campaign Execution: Support the planning and execution of social media campaigns, brand promotions, festive campaigns, contests, and other digital initiatives. Skills & Qualifications
• 1-3 years of relevant experience in social media management.
• Working knowledge or understanding of Punjabi language is a must.
• Strong understanding of social media platforms, content formats, algorithms and audience engagement strategies.
• Excellent copywriting, caption writing and communication skills.
• Knowledge of content calendar planning, post scheduling, and social media management tools.
• Ability to research trends, develop creative content ideas, and adapt content for different platforms.
• Familiarity with social media analytics, insights and performance reporting.
• Understanding of Meta Business Suite and social media advertising is an added advantage.
• Strong coordination, organizational, and time-management skills.
• Ability to manage multiple client accounts and meet deadlines in a quick-paced work environment.
• Attention to detail and the ability to maintain brand consistency across platforms. Process to Apply Interested candidates can share their resume and cover letter at [email protected] or apply through LinkedIn.

📌 Social Media Executive (Panchkula)
🏢 Partners Advertising
📍 Panchkula