03 Nov
|
peacechat
|
Gurugram
03 Nov
peacechat
Gurugram
Company Description Peacechat is India’s first Relationship and Emotional Support app, founded by Rishabh Jain, that connects users with empathetic listeners, dating coaches, relationship experts, influencers, and celebrities for one-to-one chat and call sessions. The platform is designed to offer accessible, personalized guidance for individuals navigating relationships and emotional challenges. Peacechat aims to create a safe, non-judgmental space where users can receive support from trained and trusted professionals. As a growing digital product, Peacechat focuses on user experience, ethical engagement, and innovative ways to reach and support more people. Role Description This is a part-time, remote role for a Google Ads Specialist at Peacechat. The Google Ads Specialist will manage and optimize Google Ads campaigns to drive user acquisition and engagement for the app. Daily responsibilities include researching relevant keywords, creating and testing ad copy and creatives, setting up and refining targeting and bidding strategies, and monitoring performance metrics such as CTR, CPC, conversions, and ROAS. The specialist will analyze campaign data, prepare concise performance reports, and recommend improvements based on insights.
The role also involves collaborating with the founding and marketing teams to align campaigns with brand messaging, user segments, and growth objectives. Qualifications
• Strong skills in Google Ads campaign setup, optimization, and management (Search, Display, and preferably YouTube campaigns).
• Ability to conduct keyword research, audience targeting, and budget allocation to meet performance goals.
• Experience in performance analysis, using Google Analytics or similar tools to track conversions and user behavior.
• Proficiency in writing explicit, compelling ad copy and collaborating on creatives that reflect brand voice and values.
• Understanding of digital marketing fundamentals, including funnels, A/B testing, and user acquisition strategies.
• Excellent analytical, organizational, and time-management skills, with the ability to work independently in a remote setting.
• Previous experience with app marketing, subscription or consumer internet products is an advantage.
• Bachelor’s degree in Marketing, Business, Communications, or equivalent practical experience is preferred.
📌 Google Ads Specialist (Gurugram)
🏢 peacechat
📍 Gurugram