03 Nov
|
Woways
|
Hyderabad
We are hiring an Influencer Marketing Manager with deep knowledge of influencer campaigns and a sharp eye for social media trends. The role will build and manage a robust creator network that grows our brand reach, engagement and conversions.
Key Responsibilities
- Plan and execute end-to-end influencer marketing campaigns aligned with business goals.
- Identify, evaluate and onboard relevant influencers and creators across Instagram, YouTube, LinkedIn and other platforms.
- Negotiate deliverables, timelines and commercials, and manage agreements with influencers and agencies.
- Brief creators on campaign objectives and review content before it goes live.
- Build and maintain long-term relationships with a database of nano, micro and macro influencers.
- Track social media trends, viral formats and platform updates, and turn them into campaign ideas.
- Measure campaign results such as reach, engagement, leads and ROI, and present performance reports.
- Manage campaign budgets and coordinate with the digital marketing, content and sales teams. Required Skills & Qualifications
- Bachelors degree in Marketing, Mass Communication, Media or a related field.
- 1–3+ years of experience in influencer marketing, social media marketing or a creator agency.
- Strong network or proven ability to source and engage influencers.
- Keen knowledge of social media trends, Reels/Shorts culture and platform algorithms.
- Excellent negotiation, communication and relationship-management skills.
- Ability to analyse campaign metrics and use influencer discovery or tracking tools. Preferred Skills
- Experience with EdTech, education or tech-related creators.
- Familiarity with regional (Telugu, Hindi) influencer ecosystems.
- Basic content creation or video editing skills.
📌 Influencer Marketing Manager (Hyderabad)
🏢 Woways
📍 Hyderabad