Position: Social Media Executive
Location: Chandigarh/Panchkula
Compensation: As per industry standards
Partners Advertising Private Limited is inviting applications from interested and qualified candidates for the position of Social Media Executive.
Key Responsibilities
- Social Media Strategy & Planning: Develop and execute social media strategies aligned with client objectives and brand guidelines. Plan monthly content calendars for multiple client accounts across social media platforms.
- Punjabi Content Creation & Copywriting: Create engaging captions, social media posts, reels, stories and other platform-specific content. Write creative copy that aligns with the brand’s tone of voice and communication objectives.
- Social Media Management: Manage and maintain social media accounts across platforms such as Instagram, Facebook, LinkedIn, YouTube and other relevant channels.
- Creative Team Coordination: Coordinate with graphic designers, video editors, photographers, and other team members to ensure timely delivery of social media creatives and content.
- Community Management: Monitor comments, messages, mentions and audience interactions. Ensure timely responses and maintain positive engagement across social media platforms.
- Performance Monitoring & Reporting: Track key social media metrics such as reach, impressions, engagement, follower growth, video views and profile visits. Prepare weekly and monthly performance reports with insights and recommendations.
- Trend Research & Content Innovation:
Stay updated with the latest social media trends, viral formats, platform updates, and competitor activities. Identify opportunities to improve content performance and audience engagement.
- Campaign Execution: Support the planning and execution of social media campaigns, brand promotions, festive campaigns, contests, and other digital initiatives.
Skills & Qualifications
- 1-3 years of relevant experience in social media management.
- Working knowledge or understanding of Punjabi language is a must.
- Strong understanding of social media platforms, content formats, algorithms and audience engagement strategies.
- Excellent copywriting, caption writing and communication skills.
- Knowledge of content calendar planning, post scheduling, and social media management tools.
- Ability to research trends, develop creative content ideas, and adapt content for different platforms.
- Familiarity with social media analytics, insights and performance reporting.
- Understanding of Meta Business Suite and social media advertising is an added advantage.
- Strong coordination, organizational, and time-management skills.
- Ability to manage multiple client accounts and meet deadlines in a quick-paced work environment.
- Attention to detail and the ability to maintain brand consistency across platforms.
Process to Apply
Interested candidates can share their resume and cover letter at
[email protected] or apply through LinkedIn.
📌 Social Media Executive (Panchkula)
🏢 Partners Advertising
📍 Panchkula