Role & responsibilities ob Title: Senior Sales Manager Industrial Machinery & Engineering

Company: Master Handlers

Location: Kothrud, Pune, Maharashtra

Industry: Industrial Machinery / Engineering / Manufacturing

Department: Sales & Business Development

Experience: 815 years (recommended)

Master Handlers is looking for an experienced and result-oriented Senior Sales Manager to drive sales growth, develop current business opportunities, manage key customer relationships, and expand the company's presence in domestic and international markets.

The ideal candidate will have strong experience in B2B sales, industrial machinery, capital equipment, engineering products, or manufacturing solutions. The candidate should be capable of understanding technical customer requirements, preparing commercial proposals, negotiating high-value deals, and managing the complete sales cycle from lead generation to order closure.

Roles & Responsibilities

- Sales Strategy & Revenue Growth: Develop and execute sales strategies to achieve revenue, order booking, and profitability targets.
- Business Development: Identify new customers, industries, markets, and business opportunities for the company's industrial machinery and engineering solutions.
- B2B Sales: Drive sales of industrial machinery, manufacturing equipment, lamination press lines, paper impregnation systems, and related engineering solutions, as applicable to the company's product portfolio.
- Lead Generation: Build a strong sales pipeline through industry networking, customer referrals, direct outreach, exhibitions, trade fairs, digital channels,



and other business development activities.
- Customer Relationship Management: Develop and maintain long-term relationships with manufacturers, industrial clients, OEMs, channel partners, and key decision-makers.
- Technical Sales & Presentations: Understand customer requirements, coordinate with engineering teams, and present suitable technical and commercial solutions.
- Quotation & Proposal Management: Prepare and coordinate technical proposals, quotations, commercial offers, costing inputs, and tender submissions.
- Negotiation & Order Closure: Lead commercial negotiations, pricing discussions, contract finalization, and order closures while maintaining target margins.
- Domestic & International Markets: Develop business across assigned territories and explore export opportunities, where applicable.
- Sales Pipeline & Forecasting: Maintain accurate sales forecasts, monitor leads and opportunities, and provide regular sales pipeline and order booking reports to management.
- Coordination with Internal Teams: Work closely with engineering, design, production, procurement, finance, and project management teams to ensure smooth execution of customer orders.
- Market Intelligence:



Track competitors, market trends, customer requirements, industry developments, and pricing strategies to identify growth opportunities.
- Customer Visits & Industry Networking: Conduct customer meetings, factory visits, product presentations, and business development trips as required.
- Customer Satisfaction: Maintain strong post-sales relationships and coordinate with service and project teams to address customer concerns.

Preferred candidate profile

- Bachelor's degree in Mechanical Engineering, Production Engineering, Business Administration, or a related field. An MBA in Sales or Marketing is an advantage.
- 8–15 years of experience in B2B sales, preferably in industrial machinery, capital equipment, heavy engineering, automation, or manufacturing.
- Proven track record of achieving sales targets and closing high-value industrial equipment orders.
- Strong understanding of technical sales, commercial negotiations, pricing, and contract management.
- Experience dealing with industrial customers, plant heads, purchase teams, business owners, and senior decision-makers.
- Excellent communication, presentation, negotiation, and relationship-building skills.
- Ability to understand technical drawings, equipment specifications, and customer applications, or work effectively with engineering teams.
- Proficiency in CRM systems, sales reporting, pipeline management, and forecasting.
- Willingness to travel for customer meetings, exhibitions, and business development activities.

📌 Senior Sales Engineer (Pune)
🏢 Master Handlers
📍 Pune