Role Overview

We are looking for a results-driven Performance Marketing Manager with hands-on experience in Meta Ads (Facebook & Instagram), preferably with D2C brands. The ideal candidate should understand paid advertising, campaign optimization, audience targeting, and driving profitable growth through improved ROAS.

Key Responsibilities

- Plan, execute, and optimize Meta Ads campaigns across Facebook and Instagram.
- Manage daily budgets, bidding strategies, and campaign performance.
- Drive website traffic, conversions, and sales for D2C brands.
- Monitor and improve key metrics such as ROAS, CPA, CPC, CTR, and CPM.
- Conduct audience research, retargeting, and A/B testing of ad creatives.
- Coordinate with creative teams to develop high-performing ad creatives.
- Analyze campaign data and identify opportunities to improve performance.
- Track conversions and campaign performance using Meta Pixel and Ads Manager.

Requirements

- Minimum 1 Years of hands-on experience in Meta Ads.




- Prior experience working with D2C or e-commerce brands is preferred.
- Good understanding of Facebook and Instagram advertising.
- Knowledge of Meta Pixel, retargeting, audience segmentation, and campaign optimization.
- Understanding of ROAS, CPA, CPM, CPC, and other advertising metrics.
- Strong analytical skills and a performance-driven mindset.

Job Types: Full time, Permanent Pay: ₹15,000.00 - ₹95,000.00 per month

Benefits

- Flexible schedule

Ability to commute/relocate:
- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):
- What is your current CTC?
- What is your salary expectation?

Experience:
- Google Ads: 1 year (Required)
- Meta Ads: 1 year (Required)

Location:
- Mumbai, Maharashtra (Required)

Work Location: In person

📌 Performance Marketing Manager (Mumbai)
🏢 HamBolds Private
📍 Mumbai