About the role

Full-time Marketing Manager in Sewri, Mumbai, Maharashtra, within Brand & Marketing. Lead integrated marketing for a growing café brand to drive acquisition, footfall, repeat visits and brand equity.

Key responsibilities

- Define positioning, identity, visual guidelines and messaging across stores, packaging and digital channels.
- Deliver above-the-line, below-the-line, digital and in-store campaigns for launches, menus and seasonal promotions.
- Lead Meta Ads, Google Ads/PPC, local SEO, Google Business Profiles and website marketing; optimise acquisition spend and app downloads where applicable.
- Direct social storytelling, reels, community engagement and café collateral.
- Manage PR, influencers, partnerships, launch events and tasting previews.
- Build catchment-specific local store marketing and loyalty programmes to grow traffic, retention and average order value.
- Own budgets, agencies and vendors; monitor CPA, ROAS, promotional ROI, consumer trends and competitors; present monthly leadership dashboards.

Requirements





- 8–10 years of progressive marketing experience and proven success launching, scaling or rejuvenating consumer-facing F&B;, QSR or retail hospitality brands. Target backgrounds: café chains, QSR, FMCG, hospitality and F&B.;
- Strong brand storytelling and full-funnel performance marketing expertise covering SEO, SEM, paid social and attribution.
- Practical hyperlocal campaign experience driving store traffic.
- Proven creative and media agency leadership; cross-functional coordination with operations, culinary and supply chain teams.
- Strong presentation, verbal and written communication skills; confidence driving board-level strategy.

Interested in this role? Apply through this page or email your CV to [email protected]. Know someone who would be a valuable fit? Share this job with them. Pay: ₹1,000,000.00 - ₹1,600,000.00 per year

Work Location: In person

📌 Marketing Manager (Mumbai)
🏢 eXpertalent
📍 Mumbai