. Key Responsibilities

1. Cold Calling & Prospecting

- Make outbound B2B calls to prospective customers across target industries and geographies.
- Introduce Sandhata Technologies and communicate our technology capabilities effectively.
- Engage CXOs, Business Heads, IT Heads, Engineering Heads, Digital Transformation Heads and other relevant decision-makers.
- Understand prospect requirements and identify potential business opportunities.
- Handle objections and confidently communicate the value proposition.
- Follow up with prospects through calls, email and LinkedIn.

1. Lead Generation

- Research target companies and identify relevant accounts and decision-makers.
- Generate new leads through cold calling, LinkedIn, Sales Navigator, ZoomInfo, Apollo and other prospecting platforms.
- Qualify leads based on business need, technology environment, budget, authority and potential project timelines.
- Schedule qualified meetings for the Sales / Business Development team.
- Maintain a healthy pipeline of prospects and follow-ups.

1. CRM & Reporting

- Maintain accurate prospect and activity information in Zoho CRM.
- Record calls, conversations, follow-ups, meeting outcomes and next steps.
- Maintain daily and weekly calling and lead-generation reports.
- Ensure timely follow-up on all assigned leads.
- Track prospects from initial contact through meeting qualification.

1. Account Research

- Research target accounts, their business challenges, technology landscape and ongoing initiatives.
- Identify potential opportunities related to:
- AI & Agentic AI
- Hyper-Automation / RPA
- Cloud & DevSecOps
- Application Modernization
- Digital Engineering
- Low-Code / No-Code
- Software Testing & Service Virtualization
- IT Staffing / Engineering Services

1. Sales Support

- Work closely with Sales, Presales and Marketing teams to support campaigns.
- Participate in account-based marketing and outbound campaigns.
- Support event follow-ups and convert event contacts into sales conversations.
- Provide feedback on prospect requirements,



objections and market trends.

Required Skills

- Excellent verbal and written communication skills.
- Good English communication and conversational skills.
- Confident and comfortable speaking with senior business and technology professionals.
- Strong persuasion, listening and objection-handling skills.
- Ability to conduct effective cold calls without being overly scripted.
- Valuable research and analytical skills.
- Strong follow-up and relationship-building skills.
- Target-oriented and self-motivated.
- Ability to work independently as well as with the sales team.

Preferred Skills

- Experience in B2B IT / Technology / SaaS / Software Services lead generation.
- Familiarity with CRM tools such as Zoho CRM.
- Experience with LinkedIn Sales Navigator, ZoomInfo, Apollo or similar prospecting tools.
- Understanding of IT services and technology terminology.
- Experience engaging international prospects, particularly UK, US, Europe or Middle East markets.

Key Performance Indicators (KPIs)

- Number of quality outbound calls per day.
- Number of meaningful conversations with prospects.
- New accounts / contacts identified.
- Qualified leads generated.
- Meetings / discovery calls scheduled.
- Meeting-to-prospect conversion.
- Follow-up completion rate.
- CRM data accuracy and activity tracking.
- Pipeline contribution.

Ideal Candidate The ideal candidate is someone who:

- Enjoys speaking with new people.
- Is comfortable making high-volume B2B calls.
- Can handle rejection positively and continue prospecting.
- Has a strong desire to build a career in Sales / Business Development.
- Is curious about technology and willing to learn IT services.
- Is disciplined about follow-ups and CRM updates.
- Is driven by measurable targets and results.

Career Growth Successful candidates will have the prospect to grow into roles such as:

Cold Calling Executive Lead Generation Executive Business Development Executive Business Development Manager Account / Sales Manager

Education

Bachelor's degree in any discipline. Candidates with solid communication skills and a passion for sales are encouraged to apply.

📌 Lead Generation Executive (Bengaluru)
🏢 Sandhata Technologies
📍 Bengaluru