Job Title: Assistant Brand Manager / Brand Manager

Location: Bangalore

Experience: 4–6 Years

Reporting To: Head of Marketing

:

- Plan and execute 360-degree brand marketing campaigns, product launches, seasonal campaigns, collaborations, and brand awareness initiatives.
- Develop brand storytelling and coordinate with creative, design, and product teams.
- Manage content across social media, websites, e-commerce platforms, and offline channels.
- Coordinate with creative, PR, and media agencies to ensure timely campaign execution.
- Plan influencer collaborations and brand partnerships.
- Drive retail marketing activities, including in-store promotions, mall activations, festive offers, and trade marketing initiatives.
- Build relationships with mall teams, retail partners, and internal stakeholders.
- Plan and execute CRM campaigns through WhatsApp, SMS, email newsletters, and loyalty programs.
- Monitor customer insights, brand sentiment, campaign performance, and ROI.




- Collaborate with performance marketing and retail teams to improve customer engagement, footfall, conversions, and sales.
- Manage team members and multiple marketing projects simultaneously.

Candidate Requirements:

- 4–6 years of experience in brand management, lifestyle, fashion, retail, D2C, or consumer brands.
- Proven experience in planning and executing 360-degree marketing campaigns.
- Exposure to retail marketing, trade marketing, and offline activations.
- Understanding of CRM campaigns, customer retention, and digital content.
- Experience in managing creative agencies, influencers, and cross-functional teams.
- Robust communication, storytelling, presentation, and analytical skills.
- Commercial acumen with an understanding of campaign ROI and sales performance.
- Team management experience is preferred.
- Passion for design, lifestyle, and consumer trends.

📌 Brand Manager (Bengaluru)
🏢 One75mb Hrm
📍 Bengaluru