SonyLIV is seeking smart, driven and experienced Assistant Manager - Ad Operations. The incumbent is responsible for managing, executing, and optimizing digital advertising campaigns across multiple platforms. The role involves close coordination with sales and analytics teams to ensure smooth campaign delivery, performance optimization, and revenue growth.

Based in the regional Gurugram office, the ideal candidate will be focused on sales enablement, have an eye for detail, and experience working as part of a technically skilled team in a solutions-first environment.

Education: Graduate Degree or B-Tech Preferred / MBA (Preferred)

Experience: 4+ years’ experience in Digital Ad Operations

Key Responsibilities:

- Demonstrate solid knowledge of ad servers such as Google Ad Manager, Sizmek, and Campaign Manager 360.
- Ensure campaigns deliver as per booked impressions, clicks, or conversions.
- Ensure accurate implementation of creatives, targeting, budgets, and tracking pixels.
- Manage end-to-end campaign execution from brief to closure.
- Monitor campaign pacing, performance, and inventory utilization.
- Troubleshoot campaign issues using strong analytical and problem-solving skills.
- Manage multiple campaigns simultaneously with a high level of attention to detail.
- Communicate campaign status, risks, and escalations proactively.
- Coordinate closely with Sales and Analytics teams to support campaign delivery and performance optimization.
- Share insights and recommendations with internal stakeholders to support sales enablement and revenue growth.

Critical Competencies:

Behavioural Competencies:

- Strong analytical skills
- Ability to multitask
- Strong communication skills
- Tactical approach

Technical Competencies:

- Google Ad Manager




- Excel and PowerPoint
- Google Analytics
- Salesforce or similar tool

Other Personal Characteristics:

- Well networked and connected
- Proven record of achieving business and individual goals
- Concise yet inspiring communicator
- Strong understanding of data and analytics
- Excellent communication and interpersonal skills
- Highly motivated
- Strong executor who is proactive and anticipates evolving business need

Why join us?

Sony Pictures Networks is home to some of India’s leading entertainment channels such as SET, SAB, MAX, PAL, PIX, Sony BBC Earth, Yay!, Sony Marathi, Sony SIX, Sony TEN, Sony TEN1, SONY Ten2, SONY TEN3, SONY TEN4, to name a few!

Our foray into the OTT space with one of the most promising streaming platforms, Sony LIV brings us one step closer to being a progressive digitally-led content powerhouse.

Our independent production venture- Studio Next has already made its mark with original content and IPs for TV and Digital Media.

But our quest to Go Beyond doesn’t end there. Neither does our search to find people who can take us there.

We focus on creating an inclusive and equitable workplace where we celebrate diversity with our Bring Your Own Self Philosophy and are recognised as a Great Place to Work.

- Great Place to Work Institute- Ranked as one of the Great Places to Work for since 5 years
- Included in the Hall of Fame as a part of the Working Mother & Avtar Best Companies for Women in India study- Ranked amongst 100 Best Companies for Women In India
- ET Human Capital Awards 2021- Winner across multiple categories
- Brandon Hall Group HCM Excellence Award - Outstanding Learning Practices.

The biggest award of course is the thrill our employees feel when they can Tell Stories Beyond the Ordinary!

📌 Assistant Manager - Ad Operations, Digital Business (Gurugram)
🏢 Sony Pictures Networks India
📍 Gurugram