Company Description

Alive Experiences is an artist-first live entertainment company that creates music-led experiences centered on connection, celebration, and expression. The team focuses on pairing the right artist with the right audience for private events, corporate shows, and original IPs, driven by intention and integrity. Signature properties such as BollyJammers, India’s first DJ-based band, and BeTogether Music, an independent artist-focused label, reflect the company’s commitment to building platforms where creativity can flourish.

Having grown from modest beginnings to delivering events across India and internationally, Alive Experiences is dedicated to impactful live entertainment that resonates with artists and audiences alike.

Role Description The Artist Manager Sales and Marketing role is a full-time, on-site position based in the Mumbai Metropolitan Region. This role manages artists’ professional growth by overseeing bookings, coordinating live performances, and maintaining strong relationships with clients, partners, and event organizers.

Responsibilities include developing and executing sales strategies, prospecting current business, negotiating contracts, and meeting revenue targets for artist-led events and properties. The position also drives marketing campaigns across digital and offline channels,



plans promotional activities, and ensures consistent brand positioning for artists and the company.

The Artist

Manager collaborates with internal creative and production teams, tracks performance metrics, and provides regular reports and insights to optimize sales and marketing initiatives.

Qualifications

- Experience in artist management, talent coordination, or entertainment industry account management.
- Strong sales skills, including lead generation, relationship-building, negotiation, and closing deals.
- Knowledge of marketing fundamentals, brand positioning, and campaign planning across digital and offline channels.
- Ability to analyze market trends, audience insights, and event performance data to inform strategy.
- Excellent communication, presentation, and interpersonal skills, with fluency in English; proficiency in Hindi or regional languages is beneficial.
- Proven organizational skills, including managing multiple projects, timelines, and stakeholders in a fast-paced environment.
- Prior experience in live entertainment, events, music labels, or artist-focused businesses is preferred.
- Bachelor’s degree in Marketing, Business, Media, Communications, or a related field, or equivalent practical experience.

📌 Artist Manager Sales And Marketing (Mumbai)
🏢 Alive Experiences
📍 Mumbai