Company Description Alyna International Private Limited is an export-focused company specializing in “Made in India” toys, games, and select generic products. Led by promoters with 25–30 years of experience in production and sales, the company serves both domestic and international markets.

Alyna

International exports certified products meeting standards such as GCTS, EN71, ASTM, CE, and ISO. The company currently supplies to more than 10 countries, working with wholesalers, distributors, and over 50 superstores, hypermarkets, and toy chains. Applicants can expect to join a growing organization committed to quality, safety, and long-term global partnerships.

Role Description The Sales Marketing Manager is a full-time, on-site role based in Central Delhi. The role involves developing and executing sales and marketing strategies to expand the company’s presence in domestic and international markets, especially within toys, games, and related product categories. Day-to-day responsibilities include identifying current business opportunities, managing relationships with wholesalers, distributors, and key retail accounts, and coordinating marketing campaigns that support product launches and brand visibility.

The Sales Marketing

Manager will analyze market trends and competitor activities, prepare sales forecasts and performance reports, and collaborate with internal teams on pricing,



promotions, and product positioning. The role also requires active participation in client meetings, trade shows, and industry events to strengthen the company’s network and drive revenue growth.

Qualifications

- Demonstrated skills in sales planning, account management, and business development within FMCG, toys, games, or similar product categories.
- Experience in marketing strategy, brand positioning, and campaign execution across traditional and digital channels.
- Ability to conduct market research, analyze data, and prepare reports to inform sales and marketing decisions.
- Strong communication, negotiation, and relationship-management skills for working with wholesalers, distributors, and large retail formats.
- Proven capability in cross-functional collaboration with production, logistics, and quality teams to ensure timely, compliant deliveries.
- Bachelor’s degree in Marketing, Business, or a related field; MBA or equivalent postgraduate qualification is an advantage.
- Experience with export documentation, international trade practices, and knowledge of product certifications (e.g., EN71, ASTM, CE, ISO) is beneficial.
- Comfortable working on-site in Central Delhi with strong organizational skills and the ability to manage multiple projects simultaneously.

📌 Sales Marketing Manager (Delhi)
🏢 Alyna International Private
📍 Delhi