Key responsibilities include:

- Research and identify decision-makers such as CMOs, Brand Heads and Marketing Managers
• Build targeted B2B lead lists using LinkedIn, Apollo.io and industry databases
• Validate prospect information and maintain accurate lead data
• Execute outbound campaigns through cold calling, email and LinkedIn
• Understand prospect requirements and identify potential business opportunities
• Qualify leads based on campaign fit, requirements and indicative budget
• Book and hand over qualified meetings to the sales team
• Maintain lead activity, follow-ups and pipeline information in CRM
• Work closely with Sales & Marketing teams on targeting, messaging and campaigns
• Share market and prospect insights to improve lead-generation strategies

What Were Looking For

Freshers / Entry-level candidates:
• Robust communication skills
• Excellent English and Hindi communication
• Comfortable with research, calling and outbound communication




• Basic knowledge of LinkedIn and Excel/Google Sheets
• Willingness to learn CRM and B2B sales tools
• Genuine interest in Sales, Marketing, AdTech or Media

Candidates with 1-5 years of experience:
• B2B sales / lead generation / business development experience preferred
• Experience with cold calling and outbound prospecting
• LinkedIn Sales Navigator and Apollo.io experience is a plus
• Strong communication, persuasion and follow-up skills

How Your Performance Will Be Measured

Your success will be driven by:

- Leads researched and quality of lead data
• Daily calls, emails and LinkedIn outreach
• Response and conversion rates
• Qualified leads generated
• Meetings booked
• Contribution to the sales pipeline
• CRM accuracy and follow-up discipline

📌 Business Development Executive (Mumbai)
🏢 Adwallz
📍 Mumbai