Salesforce Marketing Cloud Developer.

Location : Bangalore (Only)

As a Salesforce Developer you will participate in and eventually lead Marketing Cloud implementations and Sales Cloud Implementation. While mostly focused on delivery, you may be involved across the entire project lifecycle. An integral part of your role will be working with customer to further their digital marketing and sales process through Marketing Cloud and Sales Cloud usage.

You will act as a trusted source of knowledge to advise customer in line with Marketing and Sales Cloud best practice and its growing number of capabilities to ultimately build a vision for a multi-channel roadmap.

Responsibilities

This is a varied delivery role, with the following responsibilities assigned, (depending on your skills and experience as well as company needs):

Salesforce Marketing Cloud implementation, configuration, data migration, and working with Marketing Cloud Connect, and other Integrations

Design and implement for automated email/mobile journeys using Email Studio, Mobile Studio, Automation Studio and Journey Builder

Strong understanding of digital marketing KPIs, such as email marketing, PPC and other marketing conversion metrics.

Experience in reporting and analysing email activity using Email Studio reports and Journey Builder.

Customize Salesforce to meet specific business requirements using Apex, Visualforce, Lightning Components (LWC), and other Salesforce tools.

Integrate Salesforce with third-party applications and internal systems via REST/SOAP APIs.

Work closely with business stakeholders to gather requirements and translate them into technical specifications.

Communicate project concepts and outcomes to client project stakeholders.

Conduct user training and actively promote user adoption of Salesforce Cloud.

Troubleshoot and resolve any application problem and performance issue





Perform unit testing and support user acceptance testing (UAT) and post-deployment activities.

Collaborate with cross-functional teams to ensure the timely and high-quality delivery of solutions.

Stay up-to-date with the latest Salesforce features, releases, and industry trends.

Required Qualifications and Background

At least 3+ years of experience working hands-on in Marketing Cloud implementations

At least 2+ years of experience in Salesforce Sales Cloud implementation

Certified Marketing Cloud Consultant

Certified Marketing Cloud Email Specialist

Salesforce Developer certification (Platform Developer I) is preferred

Experience with Agile methodology and tools such as Jira or Trello

Robust problem-solving skills and ability to work in a fast-paced environment.

Excellent verbal and written communication skills

Bachelor's degree in Computer Science, Information Technology, or a related field.

Required Skills

Experience with Marketing Cloud Studios & Builders, Email Studio, Content Builder, Journey Builder and Automation Studio and ideally Cloud Pages and Mobile Studio.

Conceptual understanding, to be able to establish data models, work with API’s and configurations.

Knowledge of 1+ of the 6 programming languages in SFMC: AMPScript, HTML and CSS, SSJS and/or JavaScript, SQL (and Query Studio experience) or Guide Template Language).

Understanding how to build a custom preference centre.

Experience with Lightning Web Components (LWC), Apex, Visualforce development.

Solid understanding of Salesforce declarative features like flows, workflows, process builder, and validation rules

Knowledge of Salesforce security and data management best practices

Experience with data migration tools like Data Loader, Workbench, or third-party ETL tools

Familiarity with Git version control and CI/CD pipelines.

Good to have experience with Salesforce CRM (Service Cloud, Communities)

📌 Salesforce Marketing Cloud Developer (Bengaluru)
🏢 HCLTech
📍 Bengaluru