Senior Performance Marketing Manager

Location: Pune, Maharashtra

Work Timings: 9:30 AM –7 :00 PM

Drop Facility: Available

About Osumare Marketing Solutions Pvt. Ltd

Osumare Marketing Solutions is a growth-focused digital marketing company delivering high-impact performance marketing, lead generation, and ROI-driven campaigns for brands across industries. We combine data, technology, creativity, and automation to build scalable marketing systems that help businesses acquire, convert, and retain customers effectively.

Role Overview

We are looking for a seasoned Performance Marketing Manager who can lead paid media strategy, execution, and optimization across platforms like Google and Meta. This role requires strong analytical thinking, hands-on campaign management, client communication, and leadership capabilities to drive measurable business outcomes.

Key Responsibilities

Performance Strategy & Planning

- Design and execute comprehensive paid media strategies aligned with client objectives, revenue goals, and ROAS benchmarks.
- Translate business goals into scalable performance marketing plans.

Campaign Execution & Optimization

- Own end-to-end management of paid campaigns including setup, tracking, optimization, and scaling.
- Continuously optimize campaigns to improve CTRs, CPLs, CAC, and overall ROI.

Lead Generation & Growth Marketing
- Drive high-quality lead generation campaigns on Google Ads and Meta platforms.
- Optimize funnels for improved conversion rates and lead quality.

Channel Expansion
- Identify and test new paid media channels, formats, and opportunities to expand reach and performance.

Campaign Analysis & Reporting




- Analyze performance data to extract insights and recommend strategic improvements.
- Prepare detailed reports and performance reviews for internal teams and clients.

Client Communication & Strategy Alignment
- Work closely with clients to understand business needs, provide strategic guidance, and ensure alignment with campaign outcomes.
- Present insights, results, and optimization plans confidently.

App Campaigns
- Plan and manage app install and app engagement campaigns when required (added advantage).

Team Leadership & Mentorship
- Guide and mentor junior performance marketers, ensuring best practices and skill development.
- Foster a collaborative, performance-driven team culture.

Cross-functional Collaboration
- Coordinate with SEO, content, design, analytics, and tech teams to ensure unified messaging and campaign execution.

Training & Knowledge Sharing
- Conduct internal training sessions on performance marketing tools, platforms, trends, and automation techniques.

Experience & Skill Requirements

- 5–10 years of experience in performance marketing or paid media management.
- 5+ years of hands-on experience managing Google Ads and Meta (Facebook & Instagram) campaigns.
- Strong expertise in performance metrics, attribution, and optimization techniques.
- Experience with app campaigns is a plus.
- Knowledge of Shopify, Google Merchant Center (GMC) is an added advantage.
- Excellent analytical, communication, and leadership skills.

Pay: ₹50,000.00 - ₹60,000.00 per month

Advantages

- Health insurance
- Paid sick time
- Provident Fund

Work Location: In person

📌 Paid Ad Manager (Pune)
🏢 Osumare Marketing Solutions
📍 Pune