: E-commerce ExecutiveLocation: [City / Hybrid / Remote]

Reports to: [E-commerce Manager / Founder / Marketing Head]

Employment type: Full-time

Experience: 1-3 years in e-commerce or D2C (freshers with strong portfolios may apply)

About the RoleWe are looking for a hands-on E-commerce Executive to run the day-to-day operations of our online store. You will own the full product-to-sale journey: shooting products, uploading them, writing search-optimised content, managing our Shopify website, and supporting paid campaigns on Meta and Google. You should be comfortable using AI tools to work faster and produce better output.

Key Responsibilities1. Product Photography and Creative

- Plan and conduct product photo and video shoots (still life, lifestyle, flat lay, short reels)
- Style products, set up lighting and backdrops, and manage props and samples
- Edit and retouch images (Photoshop, Lightroom, Canva or AI-based editing tools)
- Create ad creatives, banners, and social media assets in line with brand guidelines

2. SEO Content Writing

- Write product titles, descriptions, meta titles and descriptions, and image alt text
- Research keywords and apply on-page SEO best practices across product, collection, and blog pages
- Write blogs and buying guides that drive organic traffic
- Use AI writing tools to draft and scale content, then edit it for accuracy, brand voice, and originality

3. Product Upload and Catalogue Management

- Upload and update products on Shopify, including variants, pricing, inventory, tags, and collections
- Maintain catalogue accuracy and consistency (specifications,



SKUs, images, categories)
- Handle bulk uploads using CSV and spreadsheets
- Monitor stock levels and coordinate with the operations and warehouse team

4. Shopify Website Management

- Manage the day-to-day store, including themes, banners, homepage sections, and navigation
- Set up discounts, offers, and sale campaigns (festive, seasonal, flash sales)
- Install and manage apps (reviews, upsell, email/WhatsApp, analytics)
- Monitor site speed, UX issues, broken links, and checkout flow, and flag or fix problems
- Track store performance in Shopify Analytics and GA4

5. Performance Marketing Support (Meta and Google)

- Assist in setting up and running Meta Ads (Facebook and Instagram) and Google Ads (Search, Shopping, Performance Max)
- Prepare ad creatives, copy, and product feeds (Google Merchant Center, Meta Catalogue)
- Monitor key metrics such as ROAS, CPC, CTR, CPA, AOV, and conversion rate, and suggest optimisations
- Set up and verify tracking (Meta Pixel, Conversions API, GA4, Google Tag Manager)
- Run A/B tests on creatives, audiences, and landing pages
- Prepare weekly and monthly performance reports

6. AI Tools and Process Efficiency

- Use AI tools for content,



image editing, product copy, ad variations, and research
- Build simple workflows and prompts that cut turnaround time for repetitive tasks
- Stay updated on new AI and e-commerce tools and recommend ones worth adopting

Required Skills and Qualifications
- Hands-on experience with Shopify (store management, product upload, apps)
- Valuable English writing skills and a working knowledge of SEO (keyword research, on-page SEO)
- Basic photography and photo editing skills (mobile or DSLR; Canva, Photoshop, or Lightroom)
- Understanding of performance marketing, including Meta Ads Manager and Google Ads fundamentals
- Familiarity with AI tools (ChatGPT/Claude, Midjourney/Canva AI, Photoshop AI, etc.)
- Working knowledge of Google Sheets/Excel, GA4, and Google Search Console
- Strong attention to detail, with good organisation and time management

Good to Have
- Experience with Google Merchant Center, Meta Commerce Manager, and Google Tag Manager
- Basic video editing for reels and product videos (CapCut, Premiere Pro)
- Experience with email/WhatsApp marketing tools (Klaviyo, WATI, etc.)
- Knowledge of marketplaces (Amazon, Flipkart, Myntra) is a plus
- A portfolio of past shoots, store work, or content

What Success Looks Like
- New products live on the store within a weeks time from date of arrival
- Steady growth in organic traffic and keyword rankings
- Improved conversion rate and ROAS on paid campaigns
- A clean, error-free catalogue and a consistently high-quality website

📌 Ecommerce executive (Mumbai)
🏢 Rewanta Fashions
📍 Mumbai